A live external audit of myprofessionalplumber.com showing what most Knoxville local service businesses get wrong – TTFB, empty tracking containers, and NAP fragmentation across three addresses and five phone numbers. With the 90-day sequence to fix it.
Your Career in Digital Marketing With Us– Everything You Need to Know to Get Hired
So you’re thinking about joining a digital marketing team, but you’re not sure what that actually means day to day. What’s the job? How much do you get paid? What skills do you need? And is this a real career or just some influencer hype? Let me break it all down. How the business works We serve local service businesses. …
How We Set Up RankMath Pro for a Local Service Business on WP Engine
How we configured RankMath Pro Local SEO, meta data, and sitemaps for a Jacksonville contractor — including the Elementor conflict fix and WP Engine timeout workaround.
How We Built Geo-Targeted Location Pages for a Florida Contractor
How Local Service Spotlight used a single page template to build 7 city-specific location pages for a Jacksonville home services contractor — faster builds, real local copy, clean SEO architecture.
How to Scale SEO with AI for Your Agency
How do you do SEO at scale using AI for an agency? It’s easy to do it for one client. But when you have thirty or forty clients, a lot of people, and a lot of tools, it becomes complicated, especially when you’re bringing in AI to do the work, maintain quality, and report results back to clients. I’m Dennis …
This Roofing SEO Scam Needs to Stop
How a $15,000 AI-generated Wix site can destroy your Google rankings Have you ever seen something so scammy that you just had to stop everything and warn people? That happened to me when a friend who’s a roofer almost fell for this one. A so-called SEO agency is selling pre-built Wix websites to roofers for $15,000. The pitch sounds great: …
How We Got Brady Sticker Ranking #1 on His Own Name
18 months ago, if you Googled “Brady Sticker,” you’d get a bunch of Tom Brady sticker results and a company called Brady that makes labels. You’d have to scroll way down to find Brady Sticker, the CEO of Church Candy, a three-time Ninja Hacks winner in the Seven Figure Agency community, and one of the sharpest digital marketers serving churches. …
Why We’re Building a Two-Sided Network to Replace Agencies
The traditional agency model is dead. Most agency owners don’t realize it yet, but the ones who do have already sold out. AI has automated away the middlemen, and the networks themselves, Google, Facebook, and the rest, are cutting out the people in the middle so they can capture the ad dollars directly. So what replaces it? A two-sided network. …
Brad Strawbridge on Trust, Reputation, and Why He Fired Every Marketing Agency
Brad Strawbridge grew Capital City Roofing from zero to $3 million in his first year and is on track to hit $10 million in year two. Those numbers alone would make him worth paying attention to, but the numbers are not why I am writing this article. I am writing this because Brad is one of the most genuinely good …
How to Scale a Local SEO Agency with Real Proof
If you’re running a local SEO agency, building websites, or serving small businesses, I want to show you what’s actually working right now. Not theory. Not some magic ChatGPT prompt. Real examples from the last few days that are driving real results. I’m Dennis Yu. I was one of the first search engine engineers at Yahoo. I built the analytics …
The Quick Audit: See What’s Really Going On With Your Marketing
Where do we stand right now? What is costing us money? What should we fix first? Every recommendation in our Quick Audit connects to a revenue outcome, not a vanity metric. Every finding cites the specific platform documentation that supports it. This is not opinion. This is data. I’m Dennis Yu, a former search engine engineer at Yahoo. My job …
Plumber Marketing Audit: 12 Failures That Cost a Knoxville Pro $15K/Month
A plumbing company in Knoxville, Tennessee went from running 11 trucks to barely keeping 4 technicians busy, all while paying an agency for marketing. The owner watched his competitors grow, watched his phone stop ringing, and kept hearing the same excuse: “the nation is slow, everyone is experiencing the same thing.” That owner is Jamie Foster of My Professional Plumber, …