Where do we stand right now? What is costing us money? What should we fix first? Every recommendation in our Quick Audit connects to a revenue outcome, not a vanity metric. Every finding cites the specific platform documentation that supports it. This is not opinion. This is data. I’m Dennis Yu, a former search engine engineer at Yahoo. My job …
Ross Franklin Challenged Us to 10X His Personal Brand to Drive Pure Green’s Franchise Growth
Ross Franklin brought us in to grow sales for Pure Green and boost his personal brand. Then he raised the stakes with a challenge with specific SEO targets and real money on the line. Hit the numbers, get paid. Here’s how we’re doing it. The Challenge: Build Ross Franklin’s Brand to Drive Franchise Growth Ross Franklin, founder and CEO of …
Building Authority: Why Google Doesn’t Know Who Christopher MacGillis Is—and How to Fix It
Google doesn’t know who Christopher MacGillis is, and that’s a significant issue for both his personal brand and his personal injury law firm, MacGillis Wiemer. Despite the hard work of in-house marketer Ethan Van De Hey, Christopher’s online presence hasn’t fully reflected his expertise and credibility in the competitive personal injury space. The problem? Competing in this crowded market requires …
Oh My Gosh, Your Website Is Terrible! Let’s Fix It
Think your website is holding your business back? If it needs an overhaul to reach the next level, we’ll tell you straight. In a recent ‘Let’s Fix Your Website’ webinar—hosted with the San Francisco Small Business Development Center (SBDC) and the San Francisco Public Library—Michael Tasner, founder of No Joke Marketing, shared actionable strategies through live website audits. His insights …
Want to Fix Your Website SEO? Give Google What It Wants
In this session of Let’s Fix Your Website, in partnership with the San Francisco Small Business Development Center and San Francisco Public Library, we went through multiple audits of local businesses. I want you to understand how Google views your site so you can give it what it wants. The beauty of SEO is that once something is working, you …
A Website Lacking a Clear Goal Serves No Purpose: Insights from Multiple Audits
I recently kicked off another “Let’s Fix Your Website” session, in partnership with the San Francisco Small Business Development Center and the San Francisco Public Library. We aim to give small business owners practical steps to boost their online presence. For this session, I invited a powerhouse guest—my friend Danny Barrera, founder of Concrete Marketing Crew. Dan specializes in digital …
Grow Your Small Business: Simple Website Tweaks to Drive More Traffic
Many people make basic mistakes on their websites, which we covered in the ‘Let’s Fix Your Website’ webinar, hosted by the San Francisco Small Business Development Center (SBDC) and the San Francisco Public Library. In recent years, growing your business online has become increasingly complex, making a solid website essential for people to find you. I’ve conducted a few audits, …
Small, Strategic Website Adjustments That Lead to Big Wins
In a session of the ‘Let’s fix your website‘ webinar, hosted by the San Francisco Small Business Development Center (SBDC) and the San Francisco Public Library, I conducted live audits on several websites, making hands-on tweaks to boost performance and enhance user experience. My goal? Show how small, strategic adjustments can lead to big wins. Let’s dive into individual site …
How a Criminal Lawyer Can Boost SEO Performance: A Case Study of Jesse Hernandez
Jesse Hernandez, a criminal lawyer, runs the Law Office of Jesse Hernandez with offices in San Antonio, Austin, and Houston. While the firm has seen success with its SEO efforts, particularly in San Antonio, there are opportunities for its growth in more competitive markets like Austin and Houston. This audit will break down the current strengths of their SEO strategy …
What Power Washing Companies Don’t Know About SEO: Insights from Mr. Clean Power Washing, LLC’s SEO Audit
I was on a call with my friend Star Smith, owner of Mr. Clean Power Washing, LLC, in Baltimore, MD. She mentioned that she wants to redirect her budget toward strategies that genuinely generate leads. She also wants her website to truly reflect her business and the hard work she puts in every day. Demystifying SEO: What Matters for Your …
Quick Audit for Brandt Heating and Air Conditioning: Simple Steps to Improve SEO and Online Visibility
Brandt Heating and Air Conditioning, a company in the HVAC industry serving Iowa City, is dedicated to providing the best service and products possible. Recently, we conducted an audit of its website to identify the obstacles preventing its online growth. The findings revealed a classic case of a website with potential that is not fully delivering. Upon initial review, we …
How the Raw Honey Shop Can Increase Their SEO and Sales in the UK and Europe
Let’s analyze how The Raw Honey Shop, which Tim Walker owns, can improve its SEO and sales by serving the UK and Europe. When we look at the top pages, it’s still mainly the homepage, even though they have a number of other blogs on raw honey. But like most successful e-commerce sites, these other pages should have more juice …