A live E-E-A-T audit of a personal injury firm’s website: the framework, the gaps we found, the fixes, and the before/after scorecard.
The Quick Audit: See What’s Really Going On With Your Marketing
Where this sits. This is the GBP Quick Audit product, not the person-site exam. Which exam to run: How we audit. Where do we stand right now? What is costing us money? What should we fix first? Every recommendation in our Quick Audit connects to a revenue outcome, not a vanity metric. Every finding cites the specific platform documentation that …
Ross Franklin Challenged Us to 10X His Personal Brand to Drive Pure Green’s Franchise Growth
Ross Franklin brought us in to grow sales for Pure Green and boost his personal brand. Then he raised the stakes with a challenge with specific SEO targets and real money on the line. Hit the numbers, get paid. Here’s how we’re doing it. The Challenge: Build Ross Franklin’s Brand to Drive Franchise Growth Ross Franklin, founder and CEO of …
Building Authority: Why Google Doesn’t Know Who Christopher MacGillis Is—and How to Fix It
Christopher MacGillis runs a Wisconsin personal-injury firm, MacGillis Wiemer — yet Google doesn’t recognize him as a person. This audit shows the in-house marketer, Ethan Van De Hey, exactly which authority signals are missing and how to fix them in 90 days. DR 25 Domain Rating from 264 referring domains — but mostly low-value links 2,300 monthly visitors across 1,400 …
Six Small-Business Websites, Audited Live at the SBDC
Michael Tasner of No Joke Marketing ran six small-business websites through a live audit at the San Francisco SBDC. Most sites were one or two specific fixes away from converting the visitors they already had — the trick is knowing which fix comes first. 6 small-business sites audited live in one SBDC session 1,500+ keywords The Last Straw magazine already …
Seven Local Sites, One Live SBDC SEO Audit
Seven local businesses brought their sites to a live SBDC website audit, and the goal was simple: understand how Google reads a site so you can give it what it wants. The fixes came down to three things — backlinks, security, and content Google can actually rank. 45,000 views on Convection Kitchen’s top video — untapped by the site DR …
A Website Lacking a Clear Goal Serves No Purpose: Insights from Multiple Audits
This page is a worked example (a leaf). The canonical for how we audit is How we audit. The seven-component exam and the full published list: SEO Audits by Dennis Yu. In one live “Let’s Fix Your Website” session with the San Francisco SBDC and Public Library, we audited eight small-business sites with guest Danny Barrera. The same gaps came …
SF SBDC Website Audits: Michelin Spot to Catering
In the “Let’s Fix Your Website” webinar with the San Francisco SBDC and the San Francisco Public Library, we ran live audits on five small businesses — from a MICHELIN-listed restaurant scoring 14% online presence to artists invisible on search — and shipped the platform, storytelling, and tracking fixes that get found and booked. 14% Donaji’s online presence score — …
SF Live Website Audits: Bookkeeper to HVAC
This page is a worked example (a leaf). The canonical for how we audit is How we audit. In the “Let’s Fix Your Website” webinar with the San Francisco SBDC and the San Francisco Public Library, we ran live audits on five businesses — a restaurant bookkeeper, a virtual-assistant firm, a UX researcher, a Bay Area HVAC company, and a …
Law Office of Jesse Hernandez: A Criminal Defense SEO Audit
Jesse Hernandez runs the Law Office of Jesse Hernandez, a criminal defense firm with offices in San Antonio, Austin, and Houston. This Jesse Hernandez SEO audit found a firm already ranking for 1,450 keywords and leading in San Antonio — with room to grow in the more competitive Austin and Houston markets. Here is what the audit observed and the …
Mr. Clean Power Washing SEO Audit for Baltimore Leads
This page is a worked example (a leaf). The canonical for how we audit is How we audit. The seven-component exam and the full published list: SEO Audits by Dennis Yu. Star Smith’s Mr. Clean Power Washing already ranks for 363 keywords across Baltimore — but she pays $2,100 a month for map work that likely runs on spammy link …
Brandt Heating & Air Conditioning SEO Audit for Iowa City HVAC
This page is a worked example (a leaf). The canonical for how we audit is How we audit. The seven-component exam and the full published list: SEO Audits by Dennis Yu. Brandt Heating & Air Conditioning runs a strong HVAC shop in Iowa City — a 4.7-star reputation and quality work — but the website earns almost no organic traffic, …
- Page 1 of 2
- 1
- 2