Here’s how we rapidly grew our business in 2020– and how you can do so in 2021.

The following is a guest post by Scott Zimmerman, CEO of ETCHUS. Many of us put in lots of hours every day to improve ourselves and our businesses. Whether it’s learning new processes, educating yourself on SEO, or even starting a one-minute video. We find ourselves finding people with similar interests. For most of us, we find people both on …

How To Use Facebook Audience Insights To Discover New Targets

In our last blog post about how to use Facebook Audience Insights, we blew the lid off how to understand the treasure trove of data available. Today, we are building upon that to show you HOW to actually use the tool 🙂 How To Set Audiences in Facebook Audience Insights In the navigation, go to Audience Insights Select ‘Everyone On Facebook’ …

Why PPC and Content Marketing are now the same: Cycle Explained

      We believe that PPC and content marketing are now the same thing.   Whoever creates/gathers the content is best equipped to amplify it, as well as follow-up to create spin-off (derivative) content, interviews, community support, etc…   The above diagram is the framework that drives social- This is why:   Goals: Each business has a story. The …