Here’s how we rapidly grew our business in 2020– and how you can do so in 2021.

The following is a guest post by Scott Zimmerman, CEO of ETCHUS. Many of us put in lots of hours everyday to improve ourselves and our businesses. Whether it’s learning new processes, educating yourself on SEO, or even starting a one-minute video. We find ourselves finding people with similar interests. For most of us, we find people both on the …

How To Use Facebook Audience Insights To Discover New Targets

In our last blog post about how to use Facebook Audience Insights, we blew the lid off how to understand the treasure trove of data available. Today, we are building upon that to show you HOW to actually use the tool 🙂 How To Set Audiences in Facebook Audience Insights In the navigation, go to Audience Insights Select ‘Everyone On Facebook’ …

Video Trends and Insights for 2019

What are the biggest trends in video for 2019? Vertical video— in 15 second and 60 second formats, designed for sound off in Facebook and Instagram stories. Video for DTC (direct-to-consumer) companies that sell via highly produced entertaining and funny stories– like the Harmon Brothers and Chamber Media produce. Video replacing email for real estate agents, mortgage brokers, and other …

Wanna be an annoying, sleazy marketer? HERE’S HOW!

First off, let me start by saying this is just my own opinion. Despite that, however, I think most people will agree with me here.  On the other hand, if you practice any of these marketing tactics, don’t immediately assume I’m bashing you. As with anything in this grand adventure known as life, there are exceptions to these. Before I continue with …

Your big email list isn’t monetizing? Heather Dopson explains why.

Special thanks to Heather Dopson and Sarah Sal for their insights! A mutual friend accumulated a list of 50,000 email subscribers. But when he mailed them, he generated only $80 in revenue. Was his offer not good enough, had his list gone stale, or is email now dead?. Consider the following advice Heather Dopson from Infusionsoft offered: When was the …