If you’re a business owner paying an agency to handle your marketing, there’s a good chance you have no idea what’s actually happening with your money. That’s not because your agency is trying to scam you. It’s because most business owners never set up the right systems to stay informed. I’ve been in this game a long time. I was …
What Happens When an HVAC Contractor Gets Burned by a Bad Marketing Agency
Donnivin Brown, owner of Southern Comfort Heating & Air in Houston, spent over $20,000 on an HVAC marketing agency called Red Palm Studios to grow his company. He expected leads, rankings, and a website that actually worked. What he got instead was a site with no Google Analytics installed, no measurable links built, no documented rankings, and zero proof of …