You don’t want your social shares looking like this: Your featured images should be 1600×840 to fit in the Open Graph and social posts, like this one from this migraine doctor. Fortunately, the social networks have validator URLs we can test before making posts. Here’s Facebook URL validator, which will give you additional warnings on errors to fix. And here is Twitter’s card …
Here’s how we rapidly grew our business in 2020– and how you can do so in 2021.
The following is a guest post by Scott Zimmerman, CEO of ETCHUS. Many of us put in lots of hours every day to improve ourselves and our businesses. Whether it’s learning new processes, educating yourself on SEO, or even starting a one-minute video. We find ourselves finding people with similar interests. For most of us, we find people both on …
Getting banned by Facebook is a nightmare
Even if their bot accidentally did it and it’s not your fault. Usually trying to reach them is an exercise in futility. See the screenshot below for what it’s like. You need to be able to protect yourself– to diversify. Snapchat reached out to us, offering our community $150 in free ads, and they are supporting a course on Snapchat …
Learn Facebook Marketing with us in Tel Aviv!
We’re so excited to come to Israel for the first time this month! Come learn Facebook marketing with us at the DMIEXPO conference in Tel Aviv on November 24th-25th! We’ll be sharing with you all the latest and greatest Facebook marketing strategies we’ve received directly from Facebook themselves. We’ll be covering topics such as how the pros optimize their ads, …
How To Use Facebook Audience Insights To Discover New Targets
In our last blog post about how to use Facebook Audience Insights, we blew the lid off how to understand the treasure trove of data available. Today, we are building upon that to show you HOW to actually use the tool 🙂 How To Set Audiences in Facebook Audience Insights In the navigation, go to Audience Insights Select ‘Everyone On Facebook’ …
How To Use Facebook Audience Insights To Understand Targeting
If data is the future, Facebook is sitting on a whole mountain of it. Smart business owners can actually mine for insights all they want, for free. The only cost is your time and brain power. There is a tool called Audience Insights, and not many people know HOW to use it. My goal for this article is to share …
How to create, edit, share, and boost a WHY video
Do you have a WHY behind what you do? People are more likely to buy from someone who has a story or mission that they identify with. We believe that the best way to share your stories or mission in an engaging way is through the use of a WHY video. A WHY video defines your reason, or your passion, …
Cambridge Analytica Hysteria – Why There’s No Need To Panic
I’ve met Zuckerberg; I’ve known him in the beginning when he started Facebook. When they launched the platform, F8, we knew that data was going to be available to the apps and that you could grab friends’ of friends information to be able to play games. Zuckerberg told me he didn’t anticipate the kinds of things that developers like us …
The Power of One Minute Videos
A few weeks ago, Dennis and Logan attended SHARE Algarve where they spoke about the importance of one minute videos and challenged the audience to create more of them. Dennis mentioned that creating one minute videos are all about authenticity and taking the first steps, even if they don’t look good. By not trying it, you’ll never know the great …
Publishing Your Unpublished (Dark) Posts on Facebook
If you’re running ads on Facebook, you probably already know what a unpublished (dark) post is. Just in case you don’t know, it’s a post that is used to promote your message to people without being on your Facebook page. I wrote an article on the HostGator blog if you need more detail on what a dark post is and …