What My Mentor Taught Me 30 Years Ago Changed Everything

There’s this crazy guy named Rehan Allahwala. He’s got 15 million followers on Facebook, and he messaged me saying he wanted to meet in Silicon Valley. I thought he was just another random person hitting me up. I told him I’d be speaking at a conference in San Francisco and to meet me there at 5 PM when I got …

dennisyu.com homepage after the restructure — broadened hero mission line ('home service operators, young builders, and educators') and the new 'Who are you?' three-paths section directly below

How We Restructured dennisyu.com to Practice What We Preach

Build log: restructured dennisyu.com from publisher front-end into figurehead commerce in one Cowork session. New /personalbrand/ page positioned as a system not a website, three-paths audience section between the hero and Services, broadened hero mission. Plus one Elementor REST workaround documented and how it lit everything up with a single Publish click in Chrome.

3 Simple Techniques Alex Makowski and I Use to Drive Leads Without Being Sales Bros

Alex Makowski and I just got off stage at DigiMarCon in New York. We sat down right after to talk about what actually works when it comes to personal branding and generating leads without being pushy or salesy. What we covered isn’t theory. This is stuff we live and breathe every single day. And the truth is, most people are …

How We Got Brady Sticker Ranking #1 on His Own Name

18 months ago, if you Googled “Brady Sticker,” you’d get a bunch of Tom Brady sticker results and a company called Brady that makes labels. You’d have to scroll way down to find Brady Sticker, the CEO of Church Candy, a three-time Ninja Hacks winner in the Seven Figure Agency community, and one of the sharpest digital marketers serving churches. …

How to Become the Most Well Known Person in Your City Even If You Hate Networking

I was walking around NAB 2026 with Carson Teagarden when something kept happening. People came up to us. An ESPN guy recognized Carson. We ran into Sean Cannell and ended up doing a sit down podcast interview right there on the floor. Then Graham Stephan showed up and Carson interviewed him on an iPhone. No professional setup, no studio, just …

How to Build Your Authority Engine

How do you stand out in a crowded space as a service professional? Whether you’re a roofer, landscaper, HVAC technician, or digital marketer, the answer isn’t cold outreach or flashy landing pages. It’s building what I call an Authority Engine, a system that compounds your credibility over time, powered by real relationships and amplified by AI. Start with your GCT: …

How to Turn One Video Into Content for Every Platform

Most people think building a website is the hard part. It’s not. The hard part is creating content consistently and getting it in front of people. Here’s how I do it and how you can too. Why WordPress is still the best framework WordPress is the most popular content management system on the internet. It powers 25% of all websites. …

Building Your AI Foundation That Lasts

AI tools change every week. Claude Mythos, Gemini 3.0, Grok, ChatGPT. There’s always something new. But chasing the latest tool is a trap. What you need is a framework that stays the same no matter which AI you use. Everything you build should be portable. Here’s the system I use, broken down into four stages. Start with your why Before …

How We Fixed Marko Sipila’s Personal Brand Site

A Claude Opus 4.6 agent audited markosipila.com, found 13 critical issues killing the site’s search visibility, and fixed 10 of them in two working sessions — expanding total site content from 5,000 words to over 18,000 and connecting the site to Google Search Console for the first time. This meta-article documents exactly how the agent diagnosed and repaired Marko Sipila’s …

What Dennis Yu Learned About Brand SERPs from Jason Barnard

How two practitioners with different entry points to digital marketing arrived at the same conclusion about Knowledge Panels, entity recognition, and owning your narrative in search and AI. Dennis Yu and Jason Barnard on Kalicube Tuesdays discussing high-authority SEO for personal branding Dennis Yu — former Yahoo search engine engineer, BlitzMetrics CTO, and Facebook advertising pioneer — has appeared on …

How I Use AI Agents to Do My Marketing

Before you can tell an AI agent to do anything useful, you need to define the task. We have something called the 1000 Task Library, which is a collection of every repeatable task in our business at BlitzMetrics. How do you write a blog post? How do you run ads? How do you onboard a client? How do you send …

How to Scale a Local SEO Agency with Real Proof

If you’re running a local SEO agency, building websites, or serving small businesses, I want to show you what’s actually working right now. Not theory. Not some magic ChatGPT prompt. Real examples from the last few days that are driving real results. I’m Dennis Yu. I was one of the first search engine engineers at Yahoo. I built the analytics …