Recursive Self Improvement for AI Agents

Recursive self-improvement is the process of building AI agents that learn from their own output and get smarter every time they complete a task. Anthropic recently shared that they’re generating eight times more code than they were just a few quarters ago using this same approach. The principle is straightforward: when an agent does work, it documents what it did, …

How We Repurposed Marketing Mechanic Episode 39 Into 10 Pieces of Content

I recorded episode 39 of Marketing Mechanic about Google’s biggest search change in 25 years. It was a single video, shot at the Cleveland Airport, no fancy production. Just me talking into my phone about what happened at Google I/O. From that one recording, we created 10 pieces of content without writing a single thing from scratch. Here’s exactly how …

Google’s Biggest Change in 25 Years Released Just Last Week

Last week, Google made the biggest change to search in twenty-five years. They released it at their Google I/O keynote in Mountain View, and while it’s exciting for business owners and people using AI agents, it’s going to disrupt over 95% of marketers, especially SEO consultants. The end of ten blue links For as long as we can remember, search …

How to Scale SEO with AI for Your Agency

How do you do SEO at scale using AI for an agency? It’s easy to do it for one client. But when you have thirty or forty clients, a lot of people, and a lot of tools, it becomes complicated, especially when you’re bringing in AI to do the work, maintain quality, and report results back to clients. I’m Dennis …

How AI Is Collapsing Marketing for Contractors

AI is going to revolutionize and upend digital marketing for contractors in the next 12 months. I’m going to show you what’s going to happen, why it’s going to happen, and what you need to do to be prepared. I’m Dennis Yu, and every week I walk through marketing principles as the Marketing Mechanic so you can understand what’s coming …

Building Your AI Foundation That Lasts

AI tools change every week. Claude Mythos, Gemini 3.0, Grok, ChatGPT. There’s always something new. But chasing the latest tool is a trap. What you need is a framework that stays the same no matter which AI you use. Everything you build should be portable. Here’s the system I use, broken down into four stages. Start with your why Before …

How I Use AI Agents to Do My Marketing

Before you can tell an AI agent to do anything useful, you need to define the task. We have something called the 1000 Task Library, which is a collection of every repeatable task in our business at BlitzMetrics. How do you write a blog post? How do you run ads? How do you onboard a client? How do you send …

Is AI Going to Take My Job?

Everyone’s asking the same question: is AI going to take my job? But that’s the wrong question. If you’re a marketer or working in digital marketing, the real question is: what are the things that remain valuable as AI gets progressively smarter? In this week’s Marketing Mechanic, I’m going to give you a clear roadmap to survive the next three …

How We Updated YouTube Descriptions and Pinned Comments Across 35 Videos

A Claude AI agent updated YouTube descriptions and posted pinned comments across 35 videos spanning two Dennis Yu shows — Marketing Mechanic (29 videos) and Coach Yu Show (6 videos) — in a single working session. Each video needed two things: a correct article link added to the YouTube description and a pinned comment with the standard show format linking …