Start here Canonical page for every new team member. The same mistakes, in one place, before the access list. New Team Member → It was 2 AM in Los Angeles. Leo Pohlmann and I had spent the entire day at Six Flags Magic Mountain, rode twenty-some rides until we nearly threw up, left the park at 10 PM, and then …
The AI Agent Framework for Entrepreneurs (That Still Works 12 Months From Now)
Dennis Yu’s framework for building AI agents for entrepreneurs — MTP, GCT, reward loops, the knowledge base, and token-to-value arbitrage. Straight off the whiteboard.
What My Mentor Taught Me 30 Years Ago Changed Everything
There’s this crazy guy named Rehan Allahwala. He’s got 15 million followers on Facebook, and he messaged me saying he wanted to meet in Silicon Valley. I thought he was just another random person hitting me up. I told him I’d be speaking at a conference in San Francisco and to meet me there at 5 PM when I got …
What I Wish I Knew at 18 About Building a Business
It was 3 AM in Toronto. I had just spoken at a conference earlier that day. And somehow I ended up in a conversation with two young guys from Germany who were traveling the world. Leonard is 18. Leo Pohlmann is 19. Best friends since kindergarten. They grew up playing football together, were in the same class for 12 years, …
He Became an Entrepreneur in One Night at 19
My buddy Leo Pohlmann is 19 years old and as of last night he is officially an entrepreneur. He was thinking about going to school to prepare for entrepreneurship. Learn about psychology, soft skills, all the things they tell you that you need before you can start a business. I told him why not just actually be an entrepreneur instead. That’s …
How to Systemize Your Business in 3 Simple Steps
I was at the IAB Trend Digital conference when Andy Jorgensen put me on the spot and asked for my top three tips for systemizing a business. Here is what I told him. Write down your processes If you are doing something over and over again, it needs to be documented. Most business owners keep their processes locked in their …
Gavin Lira on Why Active Listening Beats Every Growth Hack
Gavin Lira cold-called a marketing agency owner named Spencer X Smith when he was still a senior in high school. He did not ask to pick Spencer’s brain. He left a voicemail offering a specific Instagram growth strategy that he could tell Spencer was not using. Spencer called back ten minutes later. That single phone call launched the network that …
Gavin Lira’s Guide to Turning PR Placements Into Revenue
Gavin Lira built a system for turning press features and podcast bookings into measurable revenue. Learn his 5-step framework.
The PR Results Gavin Lira Delivered for Liquivida Prove Empathy and Execution Go Together
Gavin Lira delivered 98 podcast bookings and 39 press features for Liquivida through The Empathy Firm. See the real deliverables and results.
What Gavin Lira’s Exit Plan Reveals About Real Leadership
Gavin Lira shared an internal memo at The Empathy Firm outlining his exit plan, revealing a leadership style built on delegation and trust.
How We Used AI to Publish 10 Articles Honoring Gavin Lira in a Single Session
Behind the scenes of how BlitzMetrics published 10 articles honoring Gavin Lira in a single content production session.
Inside Gavin Lira’s Playbook: How He Systematized Podcast Booking and Book Launches
Inside the repeatable system Gavin Lira built at The Empathy Firm for booking high-profile podcast guests and launching books.
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