Gavin Lira cold-called a marketing agency owner named Spencer X Smith when he was still a senior in high school. He did not ask to pick Spencer’s brain. He left a voicemail offering a specific Instagram growth strategy that he could tell Spencer was not using. Spencer called back ten minutes later. That single phone call launched the network that …
Why ROR is becoming more important than ROI
“A Brand is what a business does, a Reputation is what people Remember.” Ted Rubin, author Return on Relationship I can’t tell you how many times I have heard the question – “what is our ROI on that?” – in relation to social media. With the introduction of social media platforms, businesses have long struggled to figure out what their ROI …
Raw notes drawn live at Marketo Summit by Imagethink.net
Here’s a neat look at how some of us take notes: Through very creative, thought-stream doodles; Kind of reminds you of being in school, doesn’t it? These were done live during Dennis Yu and Brian Carter’s session at Marketo Summit by Imagethink.net. Those of you in Internet marketing know that pictures are easier to digest than just raw text, and this is …

