Most people think building a website is the hard part. It’s not. The hard part is creating content consistently and getting it in front of people. Here’s how I do it and how you can too. Why WordPress is still the best framework WordPress is the most popular content management system on the internet. It powers 25% of all websites. …
He Became an Entrepreneur in One Night at 19
My buddy Leo Pohlmann is 19 years old and as of last night he is officially an entrepreneur. He was thinking about going to school to prepare for entrepreneurship. Learn about psychology, soft skills, all the things they tell you that you need before you can start a business. I told him why not just actually be an entrepreneur instead. That’s …
How We Repurpose a Marketing Mechanic Episode Into a Definitive Article
Every Thursday at 11 AM Eastern, we drop a new episode of the Marketing Mechanic on YouTube. I stand at a whiteboard, draw frameworks, tell stories from real businesses, and walk through the strategy step by step. But a YouTube video lives inside a walled garden. Google can’t fully index what’s said and drawn in a video the way it …
How to Add Video Transitions in Descript
Learn how to add professional video transitions between scenes and clips in Descript, including Cross Dissolve, Dip to Black, and other effects for polished Content Factory videos.
How to Add Captions to a Video Using Descript
Learn how to add, style, and export captions on video using Descript for maximum accessibility and social media engagement.
How to Create an Audiogram in Descript
Learn how to create audiograms in Descript that turn podcast audio into shareable social media video clips with waveforms, captions, and branding.
How to Process a Podcast Episode
Learn the step-by-step workflow for processing a podcast from raw recording to published episode using Descript, YouTube, and social media distribution.
How to Edit Sounds in Descript
Learn how to edit audio in Descript using Studio Sound, filler word removal, text-based editing, and volume normalization for professional-quality content.
How to Edit a One-Minute Video
Learn how to edit raw pillar content footage into attention-grabbing one-minute videos optimized for Facebook, Instagram, YouTube, and landing pages using the Content Factory process.
How to Log In to the BlitzMetrics Descript Account
The definitive guide to logging into the shared BlitzMetrics Descript account — the central transcription and video editing tool in the Content Factory Process stage.
How to Transcribe Pillar Content Using Descript
The definitive guide to transcribing long-form video (pillar content) using Descript — the critical first step in the Content Factory Process stage that transforms raw video into text for articles and social posts.