Jarrod Saracco sat down with Dennis Yu for a Quick Audit focused on one question: how do you turn short-form video into real brand authority? In this session, Dennis walks through Jarrod’s current content strategy and shows exactly where 15-second videos fit into the broader Content Factory process. What the Audit Covered Dennis reviewed Jarrod’s existing video content and online …
Why I’m Betting on Trenton Sandler (And You Should Pay Attention)
YouTube recommended Trenton Sandler to me. College runner at LSU, making videos about being a D1 athlete. Most “day in the life” athlete content is the same. Wake up, eat oatmeal, go to practice, show the ice bath, repeat. Trenton’s stuff is different. You feel like you’re in the race. When he wins, you smile. When he fails, something hits …
How We Repurposed 45 YouTube Episodes into a Content Ecosystem Using AI — Step by Step
We talk a lot about content repurposing at BlitzMetrics. But most people who say they repurpose content just copy-paste a transcript, slap a title on it, and call it a blog post. That is not repurposing — that is dumping. Real repurposing means taking one asset and transforming it into something new that serves a different purpose, reaches a different …
How Stuart Draper Runs a Mastermind That Actually Changes Founders’ Marketing Forever
Stuart Draper invited me to his Island Park Retreat to spend a few days with a group of founders and investors. Stu didn’t just ask me to give a keynote and leave — he had me hang out, eat meals together, and do a live podcast interview in front of his mastermind group. That kind of generosity tells you everything …
How Sam Winsbury Grew Dennis Yu’s LinkedIn by Posting as Him — And the Engagement Playbook Behind It
What if I told you a 22-year-old was secretly posting on my LinkedIn — as me — and driving thousands of dollars in revenue from it? That’s exactly what happened when I handed the keys to my LinkedIn account to Sam Winsbury, the Founder and CEO of Kurogo. Over the course of several months, Sam studied my voice, analyzed what …
Everything You Need to Know to Have a Successful Podcast — The Definitive Guide
This is the single page where everything about podcasting lives — how to start one, how to grow one, the mistakes to avoid, how to repurpose content from episodes, and how to use podcasting as an authority-building engine. Below is the framework, followed by references to every relevant episode Dennis Yu has produced or appeared on about this topic. Why …
How We Use Podchaser to Amplify Authority and Repurpose Podcast Content
Podchaser is one of the most underused tools in a podcaster’s arsenal. It’s a podcast database that tracks episodes, hosts, guests, and creators across thousands of shows — and if you’re appearing on podcasts regularly, getting your profile set up and verified here is one of the highest-leverage things you can do for your authority and discoverability. This article walks …
Stop Trying to Gate Your Content. Copycats Are Doing You a Favor.
Someone is reuploading my videos to their YouTube channel without asking. Should I be upset? Honestly? I’m flattered. We live in an era where information is essentially free. Anything I teach — the 9 Triangles framework, content factories, lead gen systems — can be found, copied, clipped, reuploaded, and remixed by anyone with a WiFi connection. Fighting that is like …
Honoring Shep Hyken: Repurposing Content with the Four-Stage Content Factory
All of this work that could have been done by a human agent can now be done by an AI assistant. That assistant can be managed by an AI apprentice — learn more about the AI HighRise Influence program.
How To Upload and Share Photos and Videos With Our Team
As a client or agency, sharing your photos and videos with our team means we can quickly repurpose content, build out assets like your personal or business website, and move quickly to reach your business goals. By sharing your photos and videos, you empower us to run them through all stages of the Content Factory, building your online presence in a …
Blog Posting Guidelines (Repurposing Long-Form Videos)
Repurposing long-form video content into engaging articles is a powerful way to improve your visibility through SEO and reach a broader audience—especially those who prefer reading over watching. This approach aligns with the second stage in the Content Factory process: “Process.” In this tutorial, you’ll learn: How to transcribe a pre-recorded video How to structure an article that effectively captures …
Ken Okazaki on the Power of Maximization: Real Insights on Running an Agency and Leveraging Your Greatest Hits
Discover Ken Okazaki’s real insight on running an agency, AI and leveraging your greatest hits. The power of maximization.