Below you'll find a list of all posts that have been tagged as “Social Media”
At MacGillis Wiemer, strategic thinking is at the heart of what we do. Representing clients in personal injury cases requires not only legal expertise but also the ability to anticipate challenges, craft compelling arguments, and deliver personalized solutions that truly address the unique needs of our clients. Strategic thinking isn’t just an asset—it’s a necessity. Whether you’re preparing a complex …
Cross-posting has become an essential strategy for marketers, especially those managing a brand’s presence across multiple social media platforms. As the Marketing Director at MacGillis Wiemer Personal Injury, I can attest to the advantages of this strategy. By effectively cross-posting content across Google Business, Twitter, Facebook, Instagram, and LinkedIn, I’ve seen firsthand how it helps extend our reach, enhances brand …
At MacGillis Wiemer, LLC, we believe that the foundation of any successful relationship—whether personal or professional—is built on trust, understanding, and genuine care. As personal injury lawyers, we know that it’s not just about winning cases but about connecting with people in a real, authentic way. This approach not only strengthens relationships but also opens the door to more referrals, …
As a marketer at MacGillis Wiemer, LLC, understanding both your firm’s unique values and the competitive landscape is key to developing effective marketing strategies. By blending internal insights with external competitor analysis, you can craft campaigns that resonate with your target audience and set your firm apart in a competitive market. Internal Understanding: Aligning with Your Firm’s Values Before diving …
In one live “Let’s Fix Your Website” session with the San Francisco SBDC and Public Library, we audited eight small-business sites with guest Danny Barrera. The same gaps came up again and again — no clear goal, no call to action, and stock photos where real proof should be. 8 Small-business websites audited live in a single session 280 Keywords …
Roger Wakefield, the owner of Texas Green Plumbing, invested $47,000 in marketing firms, expecting his phone to ring off the hook. Instead, it went silent, proving these firms didn’t deliver. This experience led Roger to master social media and SEO on his own. In this article, we will uncover what really works and what agencies prefer to keep hidden. What …
Xhesika Ruzsa reached out to me, so I audited her website and Google Ads campaign. Seven years ago, Xhesika and her husband started an epoxy and polished concrete flooring business. She managed all the marketing herself, from Facebook ads to Google Ads. Now, they’ve grown to a team of 15. Three months ago, Xhesika took a call from the Google …
Many people sell SEO services, but I believe if someone is truly good at something, they should have a proven SOP and make it public and free. At Yahoo, we built a lot before Google became Google, and many of the people I trained went on to work there. With my experience in search engines, why not learn from someone …
A few weeks ago, we started creating Richard Canfield‘s PBM (Personal Brand Manager). We have organized his content, top-performing podcasts, famous people he has met, positive mentions, and books. We still have much more to add to Richard Canfield’s PBM. Let me know what you think of Richard’s PBM.
In a recent session with Marko S. Sipilä, the founder of CoatingLaunch, we discussed how you can use the Dollar a Day strategy as a powerful tool for your home service business—whether you’re in pest control, plumbing, roofing, moving services like the Best Movers in New Jersey, or any other trade. You can generate leads, address customer service issues, secure …
I was recently at the Qasim Ali Shah Foundation with Muhammad Abid Ayub. While we were talking, he asked me why off-page SEO is more important than on-page SEO. Great Content Powers the Search Engine So much content is being produced, and a lot of it is good content. However, AI tools now generate articles that produce generic content that …
I had a great chat with my friend Richard Kaufman on his podcast, Vertical Momentum, where we broke down what actually works in SEO today. It’s not about what the gurus say or what some random agency tells you. What actually works is what we do every day with real clients. Here’s what we covered, boiled down so you can …
