In this session of Let’s Fix Your Website, in partnership with the San Francisco Small Business Development Center and San Francisco Public Library, we went through multiple audits of local businesses. I want you to understand how Google views your site so you can give it what it wants. The beauty of SEO is that once something is working, you …
At MacGillis Wiemer, LLC, we believe that the foundation of any successful relationship—whether personal or professional—is built on trust, understanding, and genuine care. As personal injury lawyers, we know that it’s not just about winning cases but about connecting with people in a real, authentic way. This approach not only strengthens relationships but also opens the door to more referrals, …
At BlitzMetrics, we’ve set up a structured archiving process for our Zoom recordings to avoid extra storage costs and ensure safe, accessible backups. This article explains why a recording may no longer appear on Zoom, where to look for it, and what to do if you still can’t find it. After organizing our Zoom recordings, we run them through all …
In the fast-paced world of digital marketing, every word matters—especially in personal injury law, where clients need timely and clear guidance to make crucial decisions. One of the most vital components of any website or advertisement is the Call to Action (CTA). Whether on a webpage, social media ad, or even in a simple email, CTAs are the cues that …
AI can create images, write stories, and even simulate voices. But what AI can’t generate is the spark of real-life moments. This guide is all about how to make your content resonate with the power of lived experiences. Produce Authentic Content from Real Interactions AI can process and enhance videos and photos, but it can’t replicate real-life moments. When audiences …
Jack Wendt and I conducted a quick audit for Coffee Tab to identify SEO improvement areas. Coffee Tab, owned by Johnathan Tran, aims to offer a superior coffee experience and impact lives. It’s no surprise that Coffee Tab has many reviews, as that’s typical for coffee shops. They need to have more of them and pictures and videos. I always …
Local citations directories are online platforms where businesses can list their information, such as name, address, phone number, and other relevant details. These directories play a crucial role in the digital presence and local SEO strategy for businesses, especially those offering local services. For example, if you’re Fox Air and Heat, an HVAC company outside Dallas, you’d want the same …
Is your website stuck in a chicken-and-egg situation? You need more traffic, but your site’s performance must improve to keep those visitors engaged. In my Let’s Fix Your Website workshop, hosted with the San Francisco Small Business Development Center and the San Francisco Public Library, I had the chance to audit websites for small businesses. If you’re wondering what makes …
As a marketer at MacGillis Wiemer, LLC, understanding both your firm’s unique values and the competitive landscape is key to developing effective marketing strategies. By blending internal insights with external competitor analysis, you can craft campaigns that resonate with your target audience and set your firm apart in a competitive market. Internal Understanding: Aligning with Your Firm’s Values Before diving …
Struggling with a website that fails to convert visitors into customers? In the “Let’s Fix Your Website” workshop, in partnership with the San Francisco Small Business Development Center and the San Francisco Public Library, we tackled the real digital challenges that small businesses face. Jeremy DuCheny audited the online presence of local businesses, providing hands-on fixes and actionable strategies. The …
I recently kicked off another “Let’s Fix Your Website” session, in partnership with the San Francisco Small Business Development Center and the San Francisco Public Library. We aim to give small business owners practical steps to boost their online presence. For this session, I invited a powerhouse guest—my friend Danny Barrera, founder of Concrete Marketing Crew. Danny specializes in digital …
I’ve known Kim Butler for years in person and through our Office Hours sessions. She’s one of the top thinkers in finance and a close friend of Caleb Guilliams. While many people offer financial advice, Kim is an actual practitioner who practices what she preaches—she has 20 life insurance policies! Through her company, Prosperity Thinkers, Kim helps people manage their …
