What to Expect From Your MAA Optimization Report

You’ve just become a client. Congratulations. We’re excited to have you working with our young adults from all over America and the rest of the world as we implement the Content Factory framework to make the phone ring for your local service business. Now, you may have had other digital marketing, social media, PR, ads, SEO, or website people work …

How to Grant Access to Your Google Analytics (GA4)

Google Analytics shows us how people find and use your website — where your traffic comes from, which pages perform best, and how visitors convert. Granting us access lets our team analyze your data and make recommendations without needing your login credentials. Estimated Time to Complete: 2 to 3 minutes What You’ll Need A Google account with Administrator or Editor …

How to Do MAA (Metrics, Analysis, Action) Like a Pro

Want to know the #1 determinant of who succeeds versus fails in digital marketing? You won’t believe how simple it is. It’s a weekly report called MAA (Metrics, Analysis, Action) and it takes about 5 minutes to complete. The folks who win are consistently participating, much like going to the gym regularly. It’s not about some one-time superhero effort. It’s …