By Aarun Rumbaugh Today was the first day of the NBA playoffs. I thought it would be interesting to see which teams fans are most excited and engaged in today’s match-ups. We found the difference between the team’s PTAT% (People talking about This, also known as 7 day storytellers) on Facebook from Friday (4/18) to today (4/19). Monitoring PTAT changes …
Facebook has 74% of the NBA’s fans… and they’re more loyal
By Aarun Rumbaugh In fact, the stronger the team, the more Facebook fans they have. Chicago is at 91%, while Charlotte is at 50%. The top 50% of teams have 16.5% of their fans living in their home metro area. The bottom half average only 9.8%. Is Facebook a barometer of real world loyalty? The Lakers, at …
Lawyer beats Coca-Cola hands down not in a courtroom, but on a waterslide
By Enrique J. Gonzales One San Diego lawyer had more buzz on Facebook last week than all of Coca-a-Cola – one of the largest consumer product brands on the planet. Immigration lawyer Jacob J. Sapochnick trumped the fizzy sugary soda in people talking about him – PTAT or “people talking about this” in the past seven days. Mr. Sapochnick had …
What is a Social Media Professor?
With social media becoming the main channel of interaction, establishments such as the University of Louisville now offer courses in it. Also jumping on this trend, University of Florida offers a Masters in Social Media. Hofstra University has worked with us to create a social media curriculum, using our ContentFactory University partnership program where we assist teaching social media and analytics …
Why you shouldn’t buy our software
First off, it’s just awful. But the other reason is that you might not have enough data to have anything meaningful to look at. We’re known for doing beautiful real-time visualizations (that’s a live link to 1% of everything happening on twitter. But for most companies, if we monitor your mentions real-time, you’ll be waiting a long time between tweets. …
Facebook in Brazil– how did our predictions from a few years ago turn out?
The social sphere evolves quickly, especially in the past few years. Fabio Ricotta of mestreSEO interviewed us back in 2010, and some predictions surfaced about where Facebook was heading: Fabio: Dennis, can you tell our community who you are and some background information about you? Dennis: Fabio, pleasure to join you. I am formerly of Yahoo and now the co-founder …
Facebook can predict if you’re gay and like ice cream
Networked Insights saw declining mentions of iPhones by teens as a signal for Apple’s depressed earnings forecast What women most want is ice cream, while men want cars says social analytics firm NetBase. Facebook can predict if you’re gay or exactly where you’ll be in one year from now within 50 meters with high accuracy (Hey, do you like Spongebob and work out on Wednesday mornings …
Self-serving company announces 250% annual growth and industry accolades
At OmniSocial Incorporated, the self-proclaimed industry leader in social media marketing, we recorded 250% annual growth and expanded our Seattle office by precisely 14.2%. “We’re extremely proud of our growth this quarter,” our CEO, William Lumbergh, told Forbes early this afternoon. That 14.2% translates to a single new hire, making our total headcount 8 employees. 7 of them are in sales …
Adobe Social predicts the future with Social Predictive Publishing
Marty McFly has a silver DeLorean that can go 88 miles per hour. And Adobe announced predictive publishing on Facebook. Integrated into the Adobe Social publishing tool, it will increase your newsfeed exposure by: Suggesting when to post. Identifying low-ranking words to replace, including synonyms to use. Predicting how many likes, comments, and shares you’ll get. Show you historical posts with similar …
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