Why start organically? Because we want the algorithm to take whatever content we feed the system and to let us know if it is working because if your content is not working organically, then you’re basically trying to force it through on the paid side via Ads and that’s just like driving with the emergency brake on. You can get …
7 Google Signals to Increase your Website Ranking
Research shows that consumers believe that whoever’s at the top of the search result, even if it’s an ad, is also whoever is the best in the area or the best in the industry. It sounds ridiculous, but that’s just what consumers assume. So how do you reach the top? To rank up on Google, you need to match the …
3 SEO Hacks That Agencies and Clients Need To Know Now
Do you want to know the methods that some agencies use to trick their clients? In this episode of Coach Yu, Dennis discusses some of these SEO hacks with Nicholas Rubright, CEO of New Reach Marketing and an expert in SEO, Digital PR, and Link Building. What are the ways SEO is used to fool people? Domain Authority One way …
Are You Doing Email Targeting for the Audience?
I was talking to my friend Krystin Ruschman, the world’s leading expert on email deliverability. She runs emails to the inbox. She said many people send emails because they think they are obliged to do it, not because they know how it works! So the biggest tip is don’t go into the habit of sending emails to the entire list. …
Building Authority in Your Niche: The Power of Connections, Content and Interviews
We all are experts in our areas, and the best way to build authority, we think, is by going more on camera, sharing what we know, and sharing courses. But let me tell you a secret! The secret to building authority is interviewing people with a bigger audience than you, whom your target audience respects. You will get better reach …
Google is Getting Smart at Searches, So Should You
The website set up today is like throwing everything at you. There is no decision mechanism, no way to differentiate what you’re interested in; usually, there are a few pieces of information we need. For Example, One of my clients, Carl, is trying to help people decide how to get to the grand canyon. The grand canyon is one of …
How Dollar a Day Helps in Getting Measurable Facebook Ads Results
Dennis was at a conference in Kansas where he shared tactical strategies on how people can use Dollar a Day to build their brand. This post is a summary of that presentation.
8 Google Signals to Increase your Website Ranking
Research shows that consumers believe that whoever’s at the top of the search result, even if it’s an ad is also whoever is the best in the area or the best in the industry. It sounds ridiculous, but that’s just what consumers assume. So how do you reach the top? To rank up on Google, you need to match the …
Run Ads on TikTok to Boost Your Profile
Everyone should set up a TikTok business center account to turn TikTok into a business, as you can boost your post. On Facebook, you have a profile, page, and business manager. The business manager is the same thing as the business center on TikTok; this is where you manage all your assets, accounts, different users, and all apps you have …
Creating Hooks Is the Best Strategy to Rank Your Video
You might be wondering where you can find the best way to make a hook. We have a list of hooks that are inside our course. Here’s the dirty little secret. I’m not on TikTok as a consumer, and I’m there basically just to run ads on other people’s stuff. So whenever I see someone who says something great, I …
Organic TikTok and TikTok Ads – The Difference
There’s a huge difference, but let me first tell you what’s in common – the algorithm. So TikTok’s algorithm, the thing that causes people to go viral, is reading what’s in your background. So it’s looking at that flag there, it’s looking at that internet marketing book, it’s looking if you’re walking and talking, it’s recognizing monuments in the background, …
How to Use VAs to Scale Your Digital Marketing
Do you want to utilize virtual assistants to scale your digital marketing? We do, and we want you to do it too! Utilizing VAs is one of the most common pain points from our clients and partners over the last 20 years. Luckily, we created this post to help you dip your toes into the world of VAs. If you …