When ranking on a person’s name or a brand name in digital marketing, it usually involves optimizing online content to ensure that it appears prominently when someone searches for that specific name. This can be important for personal branding, reputation management, or promoting a business. But why would you want to rank on your name or someone else’s name? Here’s …
7 Secrets to Growing and Scaling Your Personal Brand
Did you know what the most important number is in the world? It’s 1440. Why? Because that’s how many minutes you have during the day and if you spend it intentionally, you can fly. So if your goal is to become a speaker and whether you are a newbie, an agency, a business, or whatever it is, make sure that …
Personal Branding Success via the Content Factory
Mortgage and real estate professionals are an aging or older industry as a whole. They are deemed to be the people who are not fond of the term “Personal Brand” and prefer the term “digitizing reputation” instead. I am super glad to be invited by Phil Treadwell to talk about how people from the Mortgage or Real Estate Industry can …
The Myth of Low Priced Consulting
When I first started offering consulting services, I charged $100 to get an hour with me. After all, I had plenty of time in my schedule. Plus, that could turn into a client paying much, much more. Heck, I reasoned that $100 an hour was $200,000 a year, which would let me live like a star since my expense base was a Toyota …
Set Up a 90-Day Challenge Now
Today, I want to discuss some challenges and why I think this will replace courses. I consider YouTube the graveyard of free courses because there are so many courses on how to do something. There’s even a course on how to build courses. So what does that mean for people that are selling courses? It means you need to reframe a …
Personal Branding In 8 Simple Steps- Dennis Yu & Logan Young
Logan Young is co-founder of Blitzmetrics. He was interviewed by CNN about Facebook in front of millions of people. Logan shared how he built his personal brand over a short span of time. He also shared simple steps which everyone can follow and build their personal brand. Steps towards personal branding: Step 1: Decide On What You Care For? It’s …
Have Your LIGHTHOUSE Strategy in Place to Build Unstoppable Brand Authority
Their audience respects you because they already respect the person who is the LIGHTHOUSE. A LIGHTHOUSE lets you teach by quoting someone with higher authority and showcasing what they’ve done. It’s not because of testimonials; it’s about meaningful collaboration and creating real value together. Here’s Some Advice for You If you’re talking to clients, professionals, or experts in any area, …
XYZ Method and How It’s Powerful
Most small businesses or marketing agencies start out by saying “yes” to everything. This is not surprising because when you’re figuring out how to generate leads, the focus is often on getting money through the door as quickly as possible. And sure, in the short term, that might seem like the easiest way to gain traction. More customers mean more …
11 Pro Tips for Personal Brand Building
Are you just starting out your business or already in the business and are getting caught between how you can grow your personal brand? When you’re a founder and you don’t have a name, you don’t have a reputation, you don’t have a lot of money. It’s hard to get known. You have a chicken and egg. In this session, …
How to build a personal website on GoDaddy in 3 hours, even if you know nothing about making websites
My name is Ethan Van De Hey. I’m going to share how to create a website for your personal brand. I recently connected with Dennis Yu, one of the top voices in digital marketing, after reaching out to get his thoughts on a startup I was working with. Dennis’s feedback opened my eyes to the importance of building credibility online …
How to Make Meaningful Connections (5 ways)
You might be stuck right now in a mindset that says, “Oh, Dennis has a lot of connections, and thus he can do these different things.” However, I will tell you that getting to the level of where I am now is not so hard. It’s not even technical but more tactical. And you don’t have to pay $20,000 for …
How to Grow Your Personal Brand on Clubhouse: A Live Step-By-Step Walkthrough
You might have heard of Clubhouse before and what you’ve heard is it’s a great way to network. It is true, but did you know that this is also a great way to learn, share your knowledge and eventually grow your brand? In this session, I will be sharing with you How to pimp out your profile: 1. Rank …




