The Topic Wheel is the content strategy framework BlitzMetrics uses to organize everything a personal brand or business publishes around a central product or service, so that every piece of content — every video, article, social post, and collaboration — builds authority instead of creating noise. If you have ever published content that felt random or disconnected from your core …
KGMID SEO: How to Earn Stronger Knowledge Panels
This 21-minute conversation was recorded on the James Dooley Podcast in February 2026. James and I went deep on Google Knowledge Panels, KGM IDs, and why entity authority matters more than ever for branded search and AI-generated results. If you want to dominate branded search and AI results, you need to understand how Google’s Knowledge Graph works — and specifically, …
Personal Branding Is Risk Management, Not Ego
This conversation was recorded on the James Dooley Podcast in February 2026. James and I went deep on why business owners who dismiss personal branding as vanity are making a strategic mistake that compounds against them over time. The amount of people who think personal branding is an ego thing is staggering. It is not. Personal branding is risk management. …
The Dollar a Day Strategy Turns Small Signals Into Compounding Authority
This conversation was recorded on the James Dooley Podcast in February 2026. James invited me to break down the mechanics of the Dollar a Day strategy for his audience of SEO professionals and agency owners. The Dollar a Day strategy is a testing methodology. It has nothing to do with Facebook or YouTube or TikTok or any single channel. If …
Quick SEO Audit for David Stowell: Strategies for Enhancing Online Presence
David Stowell runs Stowell Learning Center, a multi-location dyslexia and learning-disability practice with 35 years of real-world trust. When Dennis Yu ran this Stowell Learning Center SEO audit, the finding was blunt: the authority is real, but it has not crossed over to be visible digitally — roughly 300 articles sit on the site with no SEO plugin and no …
Quick Audit for Jarrod Saracco: How 15-Second Videos Build a Personal Brand
Jarrod Saracco brought a multi-location fitness brand to Dennis Yu for a Quick Audit, and the verdict was clear: the growth lever isn’t a bigger ad budget — it’s a steady supply of authentic 15-second videos from members and staff, distributed across every channel and reused across every location. 90% of the difficulty is content — getting 15-second videos out …
The Power of Mentorship: A Conversation with Zachary Regan on Building Genuine Relationships
During a recent conversation with Zachary Regan on his podcast, we explored a topic close to both our hearts: the power of mentorship for young adults. Zac is the owner of Why Real House Stories, a marketing and sales agency that helps entrepreneurs thrive online. He has a great understanding of social media marketing and how to design frameworks for …