Why our software is AWFUL

Somebody told me this afternoon that he saw no value in our social analytics tool. And you know what? I completely agreed. We messed up because we didn’t care to ask him what his goals were. So the fact that we have a couple hundred metrics across Facebook, twitter, YouTube, Instagram, and other sources– it meant nothing to him. We …

Raw notes drawn live at Marketo Summit by Imagethink.net

            Here’s a neat look at how some of us take notes: Through very creative, thought-stream doodles; Kind of reminds you of being in school, doesn’t it? These were done live during Dennis Yu and Brian Carter’s session at Marketo Summit by Imagethink.net. Those of you in Internet marketing know that pictures are easier to digest than …

7 Habits of a highly effective modern marketer

1. Hustle – All Day Everyday Marketing has shifted its focus to new media (social media, blogs, online forums etc.), the entire world is on the internet, there is no such thing as a 9-5 anymore for a lot of marketers, and sleep is the cousin of death. In order to be a successful marketer, you have to realize that the second you shift your focus, …