Google is Getting Smart at Searches, So Should You

For Example, One of my clients, Carl, is trying to help people decide how to get to the grand canyon. The grand canyon is one of the most evergreen things on the planet. I helped them segment to get to their answer quicker on how best to visit the grand canyon.  For the best website experience, think about the content you’ve …

Video poster frame from 8 Google Signals to Increase your Website Ranking

8 Google Signals to Increase your Website Ranking

Research shows that consumers believe that whoever’s at the top of the search result, even if it’s an ad is also whoever is the best in the area or the best in the industry. It sounds ridiculous, but that’s just what consumers assume. So how do you reach the top? To rank up on Google, you need to match the …

Run Ads on TikTok to Boost Your Profile

Everyone should set up a TikTok business center account to turn TikTok into a business, as you can boost your post. On Facebook, you have a profile, page, and business manager. The business manager is the same thing as the business center on TikTok; this is where you manage all your assets, accounts, different users, and all apps you have …

Creating Hooks Is the Best Strategy to Rank Your Video

You might be wondering where you can find the best way to make a hook. We have a list of hooks that are inside our course. Here’s the dirty little secret. I’m not on TikTok as a consumer, and I’m there basically just to run ads on other people’s stuff. So whenever I see someone who says something great, I …

Organic TikTok and TikTok Ads – The Difference

There’s a huge difference, but let me first tell you what’s in common – the algorithm. So TikTok’s algorithm, the thing that causes people to go viral, is reading what’s in your background. So it’s looking at that flag there, it’s looking at that internet marketing book, it’s looking if you’re walking and talking, it’s recognizing monuments in the background, …

How to Use VAs to Scale Your Digital Marketing

Do you want to utilize agents to scale your digital marketing? We do, and we want you to do it too! Utilizing VAs is one of the most common pain points from our clients and partners over the last 20 years. Luckily, we created this post to help you dip your toes into the world of VAs. If you want …

How to Create Spark Ads on TikTok

Advertising on TikTok is so smart – Spark Ad. They’re doing something that none of the other guys are doing, which is allowing us to use other people’s content. So, a spark ad is when you can use other people’s content or boost someone else’s post, which is 70% of the advertising on TikTok. Here’s How You Create a Spark …

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The Ultimate Video Marketing Guide To Drive Leads

This article is an extract from a podcast I had with Lloyd Lobo, co-founder of Boast.AI, and Tristan Parmley, CEO of Chirorevenue, where we discussed how important it is to do marketing through videos and how it helps you derive more leads. I also shared a method of creating genuinely mind-blowing video content here.  Money Is Not an Issue in Video Making Simply shooting a video …

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What’s the Topic Wheel

Most people produce content randomly with no connection to other content. But to be a true marketer and grow sales, everything you do must be a concept that ties into your overall framework. If you organize all your content by topic and connect those topics to the appropriate people of authority, you now have the ultimate targeting engine. Within the …

How To Convince “The Big Boss”

I did almost all of this with no tools, except the most important tool, which is the one between your ears that’s MAA. I am curious to see what you will think about the influence. What Is MAA? ( Metrics, Analysis & Action) It’s a three-phase way to solve problems or convince people, but you’re using logic so that they …