Below you'll find a list of all posts that have been categorized as “Google”
Building a personal brand in today’s digital landscape is no small feat. It takes strategy, consistency, and a clear mission to stand out. Recently, I had the opportunity to sit down with Dennis Yu, a digital marketing expert who has helped shape countless personal brands. Our conversation touched on some of the most important principles behind building a brand that lasts—principles that have shaped my own journey as well.
I joined Danny Barrera, founder of Contractor Click and Concrete Marketing Crew, to walk contractors through exactly what Google looks for if you want to rank. Danny and I have collaborated on projects over the years, including live audits with the San Francisco SBDC and mutual support across social media. I’ve seen firsthand how Danny helps contractors win by applying …
For Salvatore Sciorta, owner of Plumbing Pros LLC., it’s not just about fixing pipes—it’s about building trust, delivering quality, and connecting with customers on a personal level. Each of his 250 reviews tells a story of hard work and happy customers, showing why his business stands out. His approach to business demonstrates how authenticity and effort can transform customer feedback …
Choosing the right Google My Business category is essential for local service businesses looking to rank higher in local search results. According to recent data, roughly 80% of customers search online for local businesses before making a purchase decision. This article explains how to select the best GMB categories to boost visibility, drive qualified leads, and build trust with potential clients. Keep in mind that …
In a conversation on the Coach Yu Show with Michael Pacheco, identified with the LinkedIn profile “Strategy Cowboy,” we discussed the significance of owning search results and leveraging a Google knowledge panel to establish a strong online presence. Michael’s ability to dominate search results is pretty amazing. Michael emphasized the importance of such visibility for coaches and entrepreneurs. The conversation …
Recently on the Coach Yu show, I interviewed Corey Vandenberg of CLIXSY on Local Service Ads (LSA). Corey helps Law Firms get a greater number of qualified calls through digital marketing. One of the best ways to do this is through LSA. LSA has confused the crap out of people. Whether it’s for you or your marketing person, Corey has …
I want to shed some light on how nonprofits can make the most out of Google Grants. Google Grants is a fantastic resource for nonprofits, offering up to $10,000 in monthly advertising funds if you have a 501(c)(3) status. But many nonprofits struggle to optimize their grants effectively. We’ve been working closely with Google for 17 years, conducting webinars to …
Here is everything you need to know to set up a pressure washing business in your location.
After 9 months the only thing Dennis Yu received from Brandon Deboer was a lot of wasted time and ultimately getting blocked by the person who took his cash and ran.
Find out how unlocking success with the dollar a day strategy can deliver the highest return.
This is an extract from Tom Ferry Podcat Experience with Jason Pantana and me, where we discussed some hacks for creating content. Create Video Content and Repurpose Many find creating content, especially videos, very scary and challenging and don’t know where to start. Start with a long-form piece of video. And if you’re not good on video, podcast, or whatever, we typically find 30 to …
This is an extract from Tom Ferry Podcat Experience with Jason Pantana and me, where we discussed the importance of setting up the Google My Business Page. If you want to drive leads, buyers, and sellers, phone calls, it will be inside Google My Business because it is a local play. Google’s so smart that they can infer local. So, for example, they know the …
