Tommy and I stayed up until 1:30 am playing Golden Tee on the day of the biggest deal of his life. With zero guilt. Even though we “should be” busy working every minute of every day. Tommy took the time to have a long steak dinner with me, horse around at a friend’s house (see the silly video below), and …
10 Secrets to Successful Freelancing
Are you aiming for a successful freelancing career, trying to grow your freelancing and your agency, so you can make more money? Fiverr is a great place, and Fiverr is a great partner; however, we know that there are so many little pitfalls and different things when you’re trying to get high-paying freelancing gigs. What are the secrets of successful …
Do Videos on Every Single Platform
This is an extract from Tom Ferry Podcat Experience with Jason Pantana and me, where we discussed video content creation and repurposing. Video Recording and Editing There are a lot of tools that will edit videos that are natively inside Facebook, TikTok, and Instagram. or integrate with email when you reply back. But the key is literally just using video …
Supercharge Your Personal Brand With the SAE Framework
Are you trying to grow your personal brand, but do not know how? Maybe a lot of you may be new in a certain vertical or industry. What can you do? How can you supercharge your personal brand? There are a lot of myths, though Myth is a myth, there are a lot of myths out there as to what …
How to Rank on Anyone’s Name
Ranking in digital marketing typically refers to the position at which a website or webpage appears in the search engine results pages (SERPs) for specific keywords or search queries. When someone searches for a particular term, search engines like Google display a list of relevant websites, videos, and other content ranked in order of perceived relevance and authority. When ranking …
Scaling Your Business With High-Ticket Offers
Rudy Mawer, the CEO of Mawer Capital, and I recently spent some time together at the Mawer Capital headquarters. Rudy is an expert in Facebook advertising. He has teamed up with Tai Lopez, raised $150 million, and successfully acquired 11 companies and billion-dollar brands. Additionally, he has done extensive work in celebrity marketing, particularly with fitness celebrities and, most recently, …
What’s the Topic Wheel
With any piece of content, you need to have a Content Library organized around your Topic Wheel. Most people create blogs or produce other content randomly with no connection to other messages. But if you want to be a true marketer and grow sales, everything that you do needs to be a concept that then ties into your overall framework. …
11 Pro Tips for Personal Brand Building
Are you just starting out your business or already in the business and are getting caught between how you can grow your personal brand? When you’re a founder and you don’t have a name, you don’t have a reputation, you don’t have a lot of money. It’s hard to get known. You have a chicken and egg. In this session, …
Running Video Ads? Here’s One Thing You Might Be Doing Wrong
As Digital Marketing Manager at Particle, a direct-to-consumer men’s personal care brand, I spend a great deal of time and effort trying to figure out what creative assets work best in our digital ads. I test new static images and videos practically every day to improve click-through rates (CTRs) and increase sales at the lowest possible cost per acquisition (CPA). …
How to Make Meaningful Connections (5 ways)
Some business owners are so focused on learning the technical skills required to run their businesses that they forget the most powerful tool they have, which is knowing how to make meaningful connections. You might be stuck right now in a mindset that says, “Oh, Dennis has a lot of connections, and thus he can do these different things.” However, …
6 Things To Look For In A RevShare Partnership
These are 6 things we look for in assessing whether a revshare partnership will be successful. It should be doing at least $100K a month already (with at least 100+ conversions per week in a digital channel). The first step is always finding out how much money they receive from each client by measuring their social media ROI; this will …
Business PR and Digital PR: 9 Ways New PR Strategies Help Hype Brands
Brand story, differentiation, and positioning are all important parts of building a business, but there is one thing that binds all of these together: effective communication. If you don’t communicate and message your brand to the outside world, all the work you do in the shadows won’t get noticed. That’s where a good business PR strategy comes into play and, …