How to Fortify Your Personal Brand: Battling the Rise of AI-Generated Spam

ALERT: Massive explosions of garbage are hitting the internet worldwide.

Sources say it’s coming from AI tools, but spammers are claiming it’s from the marketers ruining their own campaigns.

To protect yourself from these attacks, fortify your personal brand with high-quality, legitimate media mentions.

I was on Al Jazeera (a major media source) talking about how social media creates weapons of mass influence.

personal brand

It’s not the $15 fake PR press release you can buy, but a TV interview broadcast and wide distribution.

It’s a DR90 site with 14.3 million search visits a month.

While most people can’t spot what is real, Google certainly can.

And the rollout of generative AI in search results will start to crush the spammers bombarding us with their garbage.

Expect to see search results go from 10 blue links to colored boxes called knowledge panels.

Don’t be an accidental spammer by falling for the latest tools “powered by AI”, generating leads on autopilot.

Don’t spend a dime with anyone trying to sell you SEO or influence.

Put your effort into sharing real stories on video on sites that are reputable in your industry.

We’ve helped a bunch of founders get their Google knowledge panels.

Dennis Yu

About the Author

Dennis Yu
Dennis Yu is co-author of the #1 best-selling book on Amazon in social media, The Definitive Guide to TikTok Ads.  He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.