Below you'll find a list of all posts that have been categorized as “Advice”
Setting up a Google Business Profile (GBP) can be challenging for businesses without a storefront or those operating from home. Choosing the wrong address can hurt rankings, lead to suspensions, or reduce customer trust. This guide outlines specific strategies, best practices, and case studies to help you manage your GBP effectively. For specialized training on managing GBP, check out our …
If there’s one thing Dennis Yu has mastered, it’s creating content at speed. He can film a video in the middle of a crowded street, while walking through a hotel lobby, or even at the dinner table. It doesn’t matter—he just gets it done. And by the time most people are still workshopping their first hook, Dennis has already posted to …
Seth Jordan and Dennis Yu at the Las Vegas sign, talking through what actually builds a young marketer’s career. While in Las Vegas with my friend Seth Jordan, we discussed how young people entering digital marketing are being misled. Many are told to focus on sales scripts, fake authority, and quick wins—rather than learning how to deliver real results for …
Your personal brand isn’t about what you say, it’s about what others say. Instead of trying to juggle 20 different identities, focus on one thing you want to be known for and build your reputation around it. On the Your First Social Media Dollar podcast, hosted by Seth Jordan, I shared a few strategies to help people get started in …
In digital marketing, you must practice what you preach. If you’re offering digital marketing services, you need to be practicing them yourself. It’s not just about having flashy ads, it’s about building trust and good relationships. Sometimes bad publicity can really hurt your business. In a Facebook group of concrete coating polishers, Badass Concrete Polishers and Decorative Concrete Masters, Jeff …
We pride ourselves on fostering a team of A Players—talented individuals committed to excellence. A recent incident with one of our newly hired agents has prompted us to examine our work culture and the expectations we set for our team members. Mawe joined our team with enthusiasm and the skills we believed would contribute significantly to our operations. Unfortunately, within …
We store our pillar videos in multiple places: Google Drive, Descript, and YouTube, as a safeguard against accidental deletion or loss. But YouTube has strict policies, and raw recordings, especially Zoom meetings, are risky to publish without edits. These often contain sensitive details such as names, emails, or even CRM screenshots, which YouTube’s automated systems quickly detect. One overlooked detail …
As our team keeps growing, with more people getting hired every week, some will be promoted as “heads” or “team leads.” This article is part of the Content Factory system. PRODUCERecord • Capture ➔ PROCESSTranscribe • Edit ➔ POSTPublish • Link ➔ PROMOTEAds • Share Someone on our team (who’s incredibly dedicated, by the way) mentioned that if she’s promoted …
If you have a podcast and you’re at Dustin Riechmann’s PodProfits Summit, this one’s for you. It’s not about being flashy or going viral—it’s about building real relationships, targeting the right audience, and creating content that actually moves the needle. On the Seven-Figure Leap Podcast, Dustin and I broke down how to make your content work harder for you with …
In today’s competitive marketplace, businesses are constantly seeking ways to expand their reach, engage with their audience, and convert leads into loyal customers. While paid advertising can yield quick results, it’s organic growth that truly builds a sustainable foundation for success. For B2C businesses, including personal injury law firms like MacGillis Wiemer, focusing on organic strategies ensures long-term visibility and …
Accidents are life-changing events that can leave you overwhelmed, in pain, and wondering where to turn. If you’ve been injured in Wisconsin, finding a personal injury lawyer who will genuinely advocate for you is one of the most important steps toward recovery. However, not all law firms are created equal. While many boast impressive results, few deliver the empathy and …
