SEO isn’t something you do, it’s the result of real relationships, authentic stories, and high-quality content. Here’s what I’ve learned: successful people either make a million dollars or a million excuses, never both. Ali J. Awad and his brother, Ibrahim J. Awad, founders of The Awad Law Firm, have mastered social media, earning Ali the title of “The Social Media …
Do We Have High Standards For Our VAs?
We pride ourselves on fostering a team of A Players—talented individuals committed to excellence. A recent incident with one of our newly hired virtual assistants has prompted us to examine our work culture and the expectations we set for our team members. Mawe joined our team with enthusiasm and the skills we believed would contribute significantly to our operations. Unfortunately, …
The True Cost of Low Quality VAs In Your Business
Incompetence is incredibly expensive in business, especially when working with virtual assistants (VAs). Whenever we’re hiring, we always scan for quality and understanding of GCT (Goals, Content, Targeting) as opposed to just price. You’ll often see agencies hire only based on price, since $3/hour sounds better than $8/hour. After all, what difference does it make if you can shave a …
How Damon Burton Builds His Agency On Delivering Value
Damon Burton owns one of the largest SEO agencies in the country, SEO National. A few days ago we spent a fantastic day in Las Vegas, not only racing sports cars but also diving deep into the complexities and immense potential of SEO. In this article, I want to go over the differences between what Damon does to help grow …
How to Reupload a Video Removed by YouTube
We store our videos (pillar content) in several locations, including Google Drive, Descript, and YouTube, as a way to keep them safe from accidental deletion or loss. Due to YouTube’s policies, several of our videos are deleted because some virtual assistants fail to adhere strictly to YouTube’s Terms and Policies. This guide will walk you through the steps to reupload …
How to Fight Lawyers With the Dollar a Day Strategy
My friend, Brian, told me about how some hedge fund was holding onto millions of dollars of his client’s money. He was exasperated, because this was the life savings to pay for retirement, college, and living for many families he represented. So I bought the names of the executives of the hedge fund, published an article detailing the facts of …
How To Send A Personalized Gift To A New Client
Whenever we onboard a new client, we want to send them a personalized gift to increase retention and show that we care about their longterm success. In this article, we’ll show you the steps on how to send a personalized gift to new clients. Log into our Infusionsoft and at the top right corner search for the name of the …
How Sam DeMaio Built MyOneDayBathroom’s Location Service Pages That Google Loves (and Local Customers Trust)
If you’re a remodeling contractor serving New Jersey—like Sam DeMaio of myonedaybathroom—you already know local visibility on Google can make or break your business. It’s not enough to have a sleek website; you need to craft Location Service Pages (LSPs) that demonstrate real-world proof of your expertise, win the trust of your audience, and ultimately rank well in local searches. …
Local Service Business Website Checklist
This page serves as a master checklist for building and modifying websites for local service businesses so we can increase our SEO rankings and generate more quality calls. Much like we have article guidelines for blogging, we’ll be going over our standards for local service business websites our developers should follow. Basic SEO Checklist: ☐ 100 or more pages of …
The Power of Mentorship: A Conversation with Zachary Regan on Building Genuine Relationships
During a recent conversation with Zachary Regan on his podcast, we explored a topic close to both our hearts: the power of mentorship for young adults. Zac is the owner of Why Real House Stories, a marketing and sales agency that helps entrepreneurs thrive online. He has a great understanding of social media marketing and how to design frameworks for …
Leading by Example: What It Takes to Be a Successful Team Lead
As our team keeps growing, with more people getting hired every week, some will be promoted as “heads” or “team leads.” Someone on our team (who’s incredibly dedicated, by the way) mentioned that if she’s promoted to a team lead position, other team members will start taking her more seriously. However, it’s important to note that it’s never the “title” …
Why Bright on Time Window Cleaning Struggles to Show Up Online
Petrit (Pete) Haliti owns Bright On Time Window Cleaning. However, searching for his business online reveals an accountant in Phoenix instead. This discrepancy highlights significant issues with his business’s online presence, stemming from inconsistent branding and SEO gaps. This article offers a comprehensive SEO and local visibility audit for Bright On Time Window Cleaning to address these challenges and optimize …