A Guide to Becoming a Successful Entrepreneur

Introduction In this Office Hours episode, I was with Bryan Eisenberg, and we discussed his new book titled, “The Rice & Beans Millionaire.” Bryan is one of the original OGs in online marketing and probably one of the top five people in the world of internet marketing. He has authored or co-authored eight books on the subject and also one …

Get Verified on Google with Six Easy Steps

Getting verified on Google is so easy in just 6 steps. To get started, you need to have a Google account and follow these steps: Once your website is verified, you’ll be able to use the Google Search Console to view and manage your website’s appearance in Google search results, submit sitemaps, and get alerts when Google encounters issues while …

The Winning Formula for Successful Podcasting

Can you imagine interviewing the CEO of a multi-billion dollar company without being afraid? Today, we have Michael Krigsman. He’s a good friend and the person I consider to be the Larry King of interviewing executives, having run the CXO Talk Podcast and interviewed more than 800 business leaders. What really impressed me about Michael is that he has such …

How to Build Your Credibility

I was called retarded when I was six years old and was placed with the other “special” kids— some sweetest kids. Ms. Gore, my teacher, would grab my pudgy cheeks and exclaim, “You’re so cute!” I didn’t speak English, so adults would yell LOUDER at me as if a higher volume would help me understand the words better. I felt …

A Killer Technique to Promote You

Here’s a killer technique to get folks like me to promote you all over the place. Write a blog post honoring me or something I teach, linking to me. For several reasons, sharing a website link is more powerful than sharing a social link: As a former search engine engineer, I know this– so I want to get more engagement …

Invest in Lighthouse Relationships

How do we overcome clients and partners who think they are pros but aren’t? Who keeps insisting on their point of view, even if blatantly wrong? Who Are Lighthouse Clients I’ve had clients who pay us $100,000 a month and some $1,000 a month. Here is what I’ve noticed as the key differences. The former don’t demand as much and …

Do You Know the #1 Reason Why Clients Leave?

I was loading groceries at Costco when a client called me. So I answered it– I squished the phone between my shoulder and ear while putting stuff on the conveyor belt. As a founder, you can’t be MIA – Missing In Action. No matter how “busy” you are or how unimportant you think a client is. I even answer my …

3 Secrets on How to Increase Your Following From 12 to 7,600 in Just 8 Weeks

Wondering how some people rise above the noise and get that high following on their social media accounts? Here’s how: 1. Make posts honoring well-known friends, instead of talking about yourself These friends would appreciate the compliment and retweet you to their audience. Not sure how this works? Here is an episode of Office Hour that talks about How to …

Is Working Nonstop a Badge of Honour?

Tommy and I stayed up until 1:30 am playing Golden Tee on the day of the biggest deal of his life. With zero guilt. Even though we “should be” busy working every minute of every day. Tommy took the time to have a long steak dinner with me, horse around at a friend’s house (see the silly video below), and …

7 Best Cold Email Practices by Alex Berman

Wondering how someone like Alex Berman has generated over $100 million via cold email? Here are his 7 best cold email practices he wish he followed earlier: 1) Spend 4-6 minutes researching Research your leads: – Industry – Job title – Company size – Active social media channel Don’t send emails to: – Industry you have no case studies in …