You’re Probably Making This LinkedIn Mistake — Here’s How to Fix It (and Boost Your SEO)

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I see this mistake every single day — even from smart marketers, CEOs, and coaches. They add their job title and company name on LinkedIn…

But forget to actually link it to a real LinkedIn company page.

So what happens?

You get the sad gray box. No logo. No link. No credibility.
Even worse? You’re invisible in search. No love from LinkedIn. No love from Google.

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This one mistake kills your professional presence — and your SEO.

Why This Happens (and How to Fix It Fast)

LinkedIn’s algorithm is different from all the other socials.

If your profile looks like a ghost town — gray boxes, no company link, half-filled experience — people bounce. And the algorithm notices.

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Here’s the fix:

3 Steps to Instantly Fix Your LinkedIn Profile

1. Create a legit company page
Go to linkedin.com/company/setup
Add a logo, description, and link to your website. Treat it like a real brand — even if it’s just you.

2. Link your Experience section
Click the pencil icon next to your job, then start typing your company name. Select the actual company page — don’t just type in the name manually.

3. Save and refresh
Boom. Now your job is clickable, has a logo, and gives you SEO juice.

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Pro Tip: Set Up a Public Figure Page

If you’re a founder or CEO, this one’s big.

Set up a public figure page on LinkedIn (and Facebook). Not for vanity — but to:

  • Post and boost thought leadership content (client wins, how-to videos, interviews)
  • Build engagement around you as a real person, not just a brand
  • Feed the algorithm structured, linked content from real entities

I’ve got two company pages: one for BlitzMetrics, one just called Dennis Yu.
The Dennis Yu page actually gets more engagement — because people connect with people, not logos.

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BlitzMetrics LinkedIn Page

This is the secret we’ve used to grow influence for a decade:

Dollar-a-Day boosts from your public figure page.

Start with your top-performing post. Boost it. Let the algorithm test audiences for you.
No need to “go viral” — just stack micro-wins. That’s how we build brands.

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My LinkedIn Dashboard

This might seem like a small LinkedIn tweak. But it makes a huge difference if you’re trying to:

  • Rank higher on Google
  • Get more speaking gigs
  • Land deals through LinkedIn DMs
  • Build authority in your niche

So go fix that gray box.
Then DM me when your profile’s upgraded — I’ll take a look.

Let’s build something real.

Dennis Yu
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.