Dennis Yu on personal branding done right — the 30-point authority score, the topic wheel, perceived vs. demonstrated authority, and podcasting as the #1 hack.
The AI Agent Framework for Entrepreneurs (That Still Works 12 Months From Now)
Dennis Yu’s framework for building AI agents for entrepreneurs — MTP, GCT, reward loops, the knowledge base, and token-to-value arbitrage. Straight off the whiteboard.
How We Gave the System a Front Door: One Map, One Registry, Twelve Ways In
One dead YouTube embed turned into the master map at /the-system/, the Asset Tracker registry, and a Set Up Claude page on every Spotlight vertical – with 14 pillar pages cross-linked back. The receipt, with gotchas.
How We Cleaned a Hidden Backdoor Off blitzmetrics.com
A self-hiding backdoor was injecting spyware into every blitzmetrics.com page. Here is how we found the root cause, removed it, and verified the site clean.
How a Claude Agent Imported Every Client Site into Bing
A Claude agent moved every Local Service Spotlight client site from Google Search Console into Bing Webmaster Tools, fixed a bulk-import failure, and hit 100% coverage.
How a Hard-to-See Search Box Uncovered a Bug Freezing Our Knowledge Graph Explorer
TL;DR — A client said one search box “blends in.” Fixing it uncovered a debug alert() that had been silently freezing the Knowledge Graph Explorer on every search. We fixed the root cause, made the box obvious, added a clickable grid of real client entities, and then rolled the whole Explorer out to all 12 Spotlight sites — each with …
How We Turned Our Internal Client Tracker Into a Public Playbook
We took the one Google Sheet that runs our whole agency network and published its system — naming conventions, tiers, rev-share, package SOPs — as a public definitive article, without exposing a single private client figure. Here is how, and why we teach it openly.
606 Days Stuck, One Session to Ship: How We Finished the Knowledge Panel Book
A book sat in Basecamp for 606 days. One agent session finished it: 203 pages, 4 new chapters, every price fixed, sales pages shipped to match. The full receipt, token costs included.
How I Closed the Gaps My Own Weekly Skills Audit Found
My weekly skills-audit agent flagged six structural gaps in my own fleet. This is the meta-article documenting exactly how each one got closed the same day, with every judgment call and bug found along the way.
One list of every place we publish a skill pack — dated to the day
Meta Article · How We Did It One list of every place we publish a skill pack — dated to the day We hand out the same Claude agent packs in a lot of places: the DealCon room, the Wichita mastermind, every Spotlight site, the 239-task library. Nobody could tell you all of them, and the “kept current” dates said …
From One Email to a Live Personal Brand Site: The Exact Playbook
Definitive Guide · Personal Brand Ops From One Email to a Live Personal Brand Site: The Exact Playbook Someone replies “I’d love a personal website — here’s my domain.” That one line should trigger a complete, repeatable sequence: pull everything we already know about them, build their entity home, find out who their registrar is, hand them the exact DNS …
How to Point Your TransIP Domain to Your New Website
A Simple Guide · Domains & DNS How to Point Your TransIP Domain to Your New Website If we built your personal-brand site and your domain is registered at TransIP (the Dutch registrar — nameservers ending in transip.nl, transip.net, transip.eu), this is the two-minute change that makes your new site show up on your own domain. We’ll give you one …