Dennis Yu breaks down what Nathaniel Stevens’ $342M Yodle exit teaches founders — from finding a CTO with flyers to learning SQL and prompting.
Nathaniel Stevens: The Untold College Pitch Behind Yodle’s Incredible $342M Exit
Nathaniel Stevens shares the college pitch that became Yodle — the pay-per-call idea he defended before a skeptical investor, and his advice for young founders.
Capital City Roofing: An Atlanta Roofing SEO Audit
Brad Strawbridge grew Capital City Roofing from zero to $3 million in year one and now wants $10 million — but his Atlanta roofing SEO is the bottleneck. A live audit with Brad and his COO Edward found a website so weak it carries almost nothing, while the Google Business Profile does all the work. Here is what we found …
Why Dan Antonelli Says Your Brand Is Costing You Money
I’ve been doing technical SEO, digital, and website work for over 35 years. Every couple of years there’s a new thing that’s supposed to change everything. ChatGPT. AI answers in Google. TikTok. And every couple of years, the same pattern holds: the thing that actually moves the needle for a local service business isn’t the tech. It’s the brand. So …
Engineering a Smarter World: Building AI Infrastructure and the Marketplace of Competency
Who This Is For (and Why You Should Care) This article is for builders. System thinkers. People who want to create real outcomes—fast—and multiply their impact using AI. If you’re the kind of person who solves problems by designing process, structure, and smart automation—not just writing more code—then this is for you. We’re inviting capable system builders like you to …