Creating Hooks Is the Best Strategy to Rank Your Video

You might be wondering where you can find the best way to make a hook. We have a list of hooks that are inside our course. Here’s the dirty little secret. I’m not on TikTok as a consumer, and I’m there basically just to run ads on other people’s stuff. So whenever I see someone who says something great, I …

Organic TikTok and TikTok Ads – The Difference

There’s a huge difference, but let me first tell you what’s in common – the algorithm. So TikTok’s algorithm, the thing that causes people to go viral, is reading what’s in your background. So it’s looking at that flag there, it’s looking at that internet marketing book, it’s looking if you’re walking and talking, it’s recognizing monuments in the background, …

How to Create Spark Ads on TikTok

Advertising on TikTok is so smart – Spark Ad. They’re doing something that none of the other guys are doing, which is allowing us to use other people’s content. So, a spark ad is when you can use other people’s content or boost someone else’s post, which is 70% of the advertising on TikTok. Here’s How You Create a Spark …

a 5 1

The Ultimate Video Marketing Guide To Drive Leads

My goal here is to walk you through the video marketing guide that we use to turn one video into a hundred pieces of content and to create videos at scale, even if you don’t have a large team. This article is an extract from a podcast I had with Lloyd Lobo, co-founder of Boast.AI, and Tristan Parmley, CEO of Chirorevenue, where we discussed how important …

Tips for Successful TikTok Ads

What do you think if I say, “Every Facebook ads consultant out there is now suddenly a TikTok ads expert?” People usually watch for the flood of courses with the “secret” formula to massive viral success and $1 leads. ByteDance, the parent company of TikTok, reached out to me last year, asking for help in building a proper course on …

Digital Marketing: A Great Opportunity For All

I was giving an interview at the DigitalMarketer (a community of digital marketing experts). In my digital marketing journey of the last 30 years, I have learned much from my experience and collaboration with other experts.  Here, I explain how digital marketing is like a recipe, and I want to share this recipe with others to create a million jobs. Social media …

Build Your LIGHTHOUSE and See Its Magic

We have 42,000 people in the Facebook group, digital marketing with Dennis Yu. I post jobs here and hire a bunch of people. Recently, I got a new client, Zach Reese, a roofer in Atlanta, and for that, I hired three people, including a content person, a video person, and an ads person. And they get hired by looking at …

Have Your LIGHTHOUSE Strategy in Place for Building Brand

The point of a LIGHTHOUSE is there’s someone that is the higher authority and is better known, has a bigger audience, and has more perceived expertise in a particular area because you’re co-creating content. It confers authority on you. So their audience respects you because they already respect the person that is a LIGHTHOUSE. A LIGHTHOUSE is where you can …

Good Tiktoks Generate Authority and Leads

The videos you think aren’t good might be good, edit them, just put them out there and see. Raw food sometimes is better than cooked food. The key to TikTok and social media in building authority is; to show people what you are doing. You should not just be talking about the program to get attention. You need to have …

How Does TikTok Fit in with Running An Agency

Let’s start with the example of Steven Hena. He and his brother, during school days, decided to open a TikTok account and make some funny videos, recording some pranks. Two such videos went viral. One was a prank he did on his brother that got 7.5 million views, and the other got 7.1 million. However, once he started posting more …

business

Local Business Dentist Schema: 10 Step Guide

In today’s online world, it is important to include as much information as possible on your practice’s website to ensure your business can be easily found by potential patients. One way to do this is to include local business dentist schema on your website. Schema is a type of structured data that helps search engines understand the content on your …