If you ask most people about homelessness, you’ll probably hear the same myths: “They’re drug addicts,” “They’re lazy,” or worse, “They’re choosing that life.” Mark Horvath decided to change this narrative by sharing real stories from real people. Mark’s approach breaks the mold. Unlike typical nonprofit leaders stuck in committees or campaigns that waste money without making a difference, Mark …
3 Reasons To Start Using Streaming Ads
Marketing is constantly evolving, and businesses that fail to adapt will fall behind. One of the most powerful and underutilized tools right now? Streaming ads. Whether you’re in home improvement, retail, or professional services, streaming platforms like YouTube, Hulu, Roku, and other connected TV (CTV) and Over-The-Top (OTT) services provide an unparalleled opportunity to connect with your ideal audience. At …
YouTube Strikes: How to Fix Removed Videos and Prevent Future Takedowns
We store our pillar videos in multiple places: Google Drive, Descript, and YouTube, as a safeguard against accidental deletion or loss. But YouTube has strict policies, and raw recordings, especially Zoom meetings, are risky to publish without edits. These often contain sensitive details such as names, emails, or even CRM screenshots, which YouTube’s automated systems quickly detect. One overlooked detail …
The Power of Cross-Posting: 4 Tips To Maximize Your Reach and Engagement
Cross-posting has become an essential strategy for marketers, especially those managing a brand’s presence across multiple social media platforms. As the Marketing Director at MacGillis Wiemer Personal Injury, I can attest to the advantages of this strategy. By effectively cross-posting content across Google Business, Twitter, Facebook, Instagram, and LinkedIn, I’ve seen firsthand how it helps extend our reach, enhances brand …
Why Strong CTAs are Essential for Personal Injury Lawyers
In the fast-paced world of digital marketing, every word matters—especially in personal injury law, where clients need timely and clear guidance to make crucial decisions. One of the most vital components of any website or advertisement is the Call to Action (CTA). Whether on a webpage, social media ad, or even in a simple email, CTAs are the cues that …
The Truth About SEO: What Marketing Companies Don’t Want Plumbers to Know
Roger Wakefield, the owner of Texas Green Plumbing, invested $47,000 in marketing firms, expecting his phone to ring off the hook. Instead, it went silent, proving these firms didn’t deliver. This experience led Roger to master social media and SEO on his own. In this article, we will uncover what really works and what agencies prefer to keep hidden. What …
How to Be a #1 Best Seller on Amazon
Here’s your 5-step guide to becoming the #1 best seller on Amazon. For instance, I wanted to be known for TikTok advertising. That’s why I came up with a book on that topic. 2. Interview 10 people on Zoom for this topic (or repurpose existing podcasts). The easiest and most effective way of creating powerful content for your book is …
The Next Gold Rush? Why Established Businesses Are Flocking To Advertise On TikTok in 2024
Did you know that the ages 40+ is the fastest growing demographic on TikTok? You’re not alone if that’s surprising to you. One of the biggest complaints we hear is that businesses think that their ideal clients aren’t on the platform. As someone who wrote the #1 selling book on TikTok Ads on Amazon, I disagree. What we say is …
TIKTOK ADS SUCCESS STORIES WITH BRADY STICKER
In today’s episode of Coach Yu, we’ll explore the world of TikTok ads for real business owners. Joining us is Brady Sticker, a two-time Ninja Hacks award winner and a seven-figure agency player. Brady Sticker, what can you share about how to run TikTok ad campaigns and measure the results end to end? Certainly. Before we dive in, I believe …
A Step-by-Step Guide To Starting a Successful Pressure Washing Business
Here is everything you need to know to set up a pressure washing business in your location.
How to Boost Your Speaking and Consulting Career Through Perceived Authority
I had the honor of being the keynote speaker at the Thrive Winter Workshop 2023, organized by the National Speakers Association (NSA), where I spoke and demonstrated how to build perceived authority by leveraging the power of short-form videos. I’m nearly 50, and I’ve got the top-selling social media book on Amazon right now—it’s about TikTok. Perry Marshall co-authored the …
Brandon DeBoer: My $2,500 Lesson from an Influencer Who Overpromised and Disappeared
After 9 months the only thing Dennis Yu received from Brandon Deboer was a lot of wasted time and ultimately getting blocked by the person who took his cash and ran.





