When someone uses a loan to help them buy a home, the lender will send an appraiser to estimate the home’s value. The lender won’t loan more than the amount of the appraisal. If the appraisal amount is less than the contract price of the home, it could be a potential issue that could kill the deal and cost the …
How Dan Ulin is Helping Teens Gain Admission into Top US Schools with Elite Student Coach
Dan Ulin has quietly spent decades mentoring ambitious teens, long before college admissions became the high-stakes race it is today. What he’s doing with high-achieving teens isn’t just about getting into college.It’s about helping them build lives of meaning, leadership, and confidence. I’ve had the privilege of travelling the world with Dan—LA, Pakistan, Dubai, the Philippines—and wherever we go, he’s …
Clear Water Prowash: An SEO Strategy Breakdown
Brenda Farley, owner of Clear Water Prowash in Columbus, Ohio, took a hands-on approach to SEO. This allowed her to avoid unreliable SEO agencies and concentrate on modern SEO’s key element: authentic content. Even though Clear Water Prowash already ranks for 501 keywords and has a domain rating of 9, our thorough SEO analysis revealed several opportunities for improvement. In …
Does SEO Work in 2025? What Every Local Business Owner Needs to Know
I had a great chat with my friend Richard Kaufman on his podcast, Vertical Momentum, where we broke down what actually works in SEO today. It’s not about what the gurus say or what some random agency tells you. What actually works is what we do every day with real clients. Here’s what we covered, boiled down so you can …
How to Drive Leads for Agencies Using SEO
This is about the time, when we met on Duda’s platform to discuss how to drive leads for agencies using SEO. There was Dan Ulin, Liana Ling, Dennis Yu, Will Troup and they were hosted by Ulrika Viberg. Dennis began by saying, “If you’re going to teach something, you better have demonstrated world-class skills, right? That’s the ethos we live …
Google Confirmed It: Facebook Engagement Affects SEO
Many of the statements made by search engines are inaccurate, and I can attest to this as a former search engine engineer. When Facebook advertising came out, I started running ads and speaking about this whole thing. This helped me rank number two in the Facebook advertising search. The number one result was Facebook itself. So I was ranking number …
Why You Shouldn’t Work on Your Own Personal Brand
We’ve had some VAs attempt to work on my personal brand. These are great VAs, well-meaning and trained, with some digital marketing experience. However, they’ve struggled with my personal brand. They don’t know the details in our personal brand manager document, the key people involved, the terminology, or the concepts. They don’t even follow me on Facebook. It’s not that …
Joshua Crouch of Relentless Digital Took $25,000 from Matt Howard of Travis and Sons Plumbing (and then threatened me)
We just got the green light from Joshua Crouch of Relentless Digital to publish the audit of the $25,000 he took from Travis and Sons, a plumbing company. The client is filing a chargeback, which is hopefully within the timeframe allowed. Note that scammers usually threaten legal action, like Joshua Crouch did here. But this only backfires, since this only …
A Simple Guide: Changing Domain DNS Nameservers in Namecheap
Step-by-Step Tutorial: How to Modify Domain DNS Nameservers in Namecheap If you’ve registered your domain with Namecheap and need to point it to a different hosting provider or server, updating the DNS nameservers is the key. Follow these step-by-step instructions to change your domain’s DNS nameservers effortlessly. Why Change DNS Nameservers? Changing your domain’s DNS nameservers is essential when switching …
How to Own Your Marketing in 5 Simple Steps as a Local Business
I sat down with Marko S. Sipilä, founder of CoatingLaunch and a powerhouse when it comes to helping local businesses grow through digital marketing. Marko and I have worked together on projects that serve businesses and agencies alike, and I’ve watched him lead from the front when it comes to transparency, strategy, and real-world execution. In this conversation, we shared …
Understanding the Mercedes Benz Comand System
The Mercedes Benz Comand system is a powerful infotainment platform that enhances the driving experience. However, its lack of native Bluetooth music streaming capability can be a limitation. By upgrading your Comand system with the Gizmo Guy Gadget Bluetooth Adapter, you can overcome this limitation and enjoy the convenience of wirelessly streaming music in your Mercedes Benz vehicle. With easy …
How SEO and Dollar a Day Lead to Explosive Growth for Local Service Businesses
Today, I’m thrilled to bring you some insights on how SEO and Dollar a Day have worked wonders for local service businesses. The Dollar a Day Strategy: A Math Guy’s Approach As a self-proclaimed “math guy” with a background in search engine engineering, I’ve had the privilege of working with major organizations like Yahoo and American Airlines. As the CTO …