Recently, Dennis and Daniel Goodrich had the opportunity to sit down with Christian Goss of ActiveProspect, a SaaS platform with a mission to make consent-based marketing the best method for customer acquisition. The company acquired LeadsBridge, a company dedicated to providing the best automation experience an advertiser could ask for, back in 2021. Here, they discussed strategies for optimizing lead …
Why Local Service Businesses Like Southern Values Cooling and Heating Should Use WordPress For Their Website
Local service businesses want one thing: to make the phone ring. But local service business owners face a problem, their website is not optimized for Google’s E-E-A-T standards. These are experience, expertise, authority, and trust. To build their site, maybe they messed around with other website builders and did it themselves. Maybe they paid $20,000 to a web development agency. …
Leveraging Virtual Assistants(VAs) to Scale a Local Service Business: Tips From Nathan Hirsch
Nathan Hirsch (founder of Outsource School) and I just discussed the techniques for effectively hiring and working with VAs. The Power of Virtual Assistants in Diverse Workforce Development Nathan Hirsch emphasizes the great potential of hiring globally. By hiring talented people from different parts of the world, businesses can diversify their workforce and create opportunities for individuals in developing countries. …
When François Beaudry and I Bumped into Each Other at Affiliate World Dubai 2024
In February, I spoke at the Affiliate World Dubai Conference, which hosted some of the biggest names in affiliate marketing and e-commerce. François Beaudry was one of them. François Beaudry, the President and Founder of VIA Communication, approached me after my presentation and asked about my perspective on the Future of SEO. I explained to him that Google’s search results …
How To Interview Business Leaders
Interviewing business leaders isn’t easy. Business leaders are actively managing teams, flying to conferences, and putting out fires. Their time is precious. Without some authority and ability to provide value, it simply can’t happen. How Do We Reach Business Leaders We Want to Interview? We teach something called the Thank You Machine. It starts with a genuine ‘thank you’—maybe for …
How Showcase Remodels and One Day Bathroom Can Renovate Their Website and SEO
Sam DeMaio has a Showcase Remodeling business outside Philadelphia in Washington Township, NJ. Showcase Remodels want to improve their website SEO and focus more towards One Day Bathrooms, a microsite that focuses mainly on bathroom remodeling since many of their customers are older 55+ that want to remodel their shower into a bathtub. Showcase Remodeling is currently getting most of …
Kim Butler’s Inspiring Journey with the “Dollar a Day” Program
Give a man a fish, and you feed him for a day. Teach a man to fish, and you feed him for a lifetime. Programs that deliver tangible results are a diamond in the rough. The “Dollar a Day” program, led by the esteemed marketer Dennis Yu, shines as a prime example of effective education and real-world outcomes. Kim Butler, …
How The Thermal Spray Depot Can Improve Their Website SEO
Bob McDemus runs the Thermal Spray Depot – a supplier of thermal sprays which are used to apply materials onto a surface to enhance its properties or protect it from various forms of wear, corrosion, heat, and electrical conductivity. If you’re like me, you were probably unaware what “thermal spraying” was until I explained it. Bob has been in the …
How Bee Friendly Pest Control Can Make Their Phones Buzz
What does it take with SEO to generate some buzz online? Here’s a unique case study on a local service business doing great work: James Smith owns Bee Friendly Pest Control – a pest control company based outside Philadelphia in Collingswood, NJ. They specialize in safe pest control which harms mosquitoes, flees, and other pests – but doesn’t affect honeybees. …
How Oasis IV Therapy Can Inject Life Into Their SEO in Tampa, FL
Oasis IV Therapy is a mobile IV therapy company based in Tampa, Florida. They specialize in IV drips to combat illness, migraine, nausea, and fatigue. Based on their GMB, they also have over 90 5 star reviews – so they’re clearly good at what they do and have built a strong reputation around it. The owner of Oasis IV Therapy, …
The Best Cold Outreach Follow Up (EVERGREEN SOLUTION)
This is your best bet for re-engaging ANY lead that you NEED to get on a call with. First, Why You Can Trust to Me? Infinite Bookings books 80+ qualified sales calls every month for their clients with some of the toughest target markets there are. We’ve booked meetings with companies like BMW, Berkshire Hathaway, and many others in some …
How To Leverage Other People’s Content For Your SEO On Google
Owning your own personal knowledge panel is one of the most high authority things you can do online. When you have one, Google is essentially saying “This guy is well known and the information is accurate”. My knowledge panel is the first to appear when you search for “Dennis Yu” on Google. You might notice that this is separate from …