Let’s analyze how The Raw Honey Shop, which Tim Walker owns, can improve its SEO and sales by serving the UK and Europe. When we look at the top pages, it’s still mainly the homepage, even though they have a number of other blogs on raw honey. But like most successful e-commerce sites, these other pages should have more juice …
I was recently at the Qasim Ali Shah Foundation with Muhammad Abid Ayub. While we were talking, he asked me why off-page SEO is more important than on-page SEO. Great Content Powers the Search Engine So much content is being produced, and a lot of it is good content. However, AI tools now generate articles that produce generic content that …
Kim’s DWI Law Center, originally known as the Benjamin Law Firm, rebranded in 2017 to focus more sharply on DWI (Driving While Intoxicated) and criminal law. Much of the issues they’ve encountered deal with leads not clear on what they offer as services. Despite a strong keyword presence online, the firm struggled with converting web traffic into tangible client inquiries …
My goal is for you to stop pitching generic cold email lead magnets that nobody values you for. You need to stand out within the inbox by providing something completely unique and valuable. What is a cold email lead magnet? A lead magnet, by definition, is a material/resource that you provide your prospect that your competition charges money for. (and …
Picture this: A project manager asks, “What’s taking so long on Project A?” only to hear, “I’m swamped with Project B.” Then, when probing about delays on Project B, the response shifts to, “I’m overloaded with Project A.” You’d think it’s a comedy sketch, yet it’s a reality for countless teams, revealing a deeper issue within our approach to managing …
Before we get into the technical (not too technical) part of this, it’s worth knowing that there is an easy to follow video version of this document going over exactly how to use this tool: Before you start: Step by Step process: Code.js file Index.html And that’s really it – hopefully you were able to navigate through the process without …
I get several requests from people making outbound link requests that are just as generic as cold-call emails from companies pitching their sales services. Alex Makowski, who knows how to do cold outreach the right way, says “The key to good outreach in general is relevance and value – that’s it. If you come in with a “help-first” mentality when …
In the rapidly evolving digital landscape, many consultants and agencies face challenges in retaining their clients. But what are the underlying reasons for this high turnover, and what can be done to address it? The key lies in comprehensively understanding client objectives and aligning our services to directly support their business goals. Below, we explore why this alignment is critical …
We recently conducted a website audit for Roger Wakefield and wanted to share our findings and tips that can help local businesses become Googleable. Roger Wakefield has two websites: his personal brand website, which is all about plumbing, and his business website, Leak Pro, which sells slab leak and swimming pool leak detection equipment. Today, we will discuss how he …
TLS Insulation is an insulation company based on Southwestern Florida specializing in insulating homes and businesses. Their biggest markets include Sarasota, Ft. Myers, and much of Pinellas County. They have many keywords covering different search queries you might expect from an installation company. For example, some of the keywords include “brown attic insulation” and “insulation companies sarasota”. Ideally, they should …
Generating high-quality leads is a cornerstone of success for home service companies especially roofers. Using Facebook Ads, we managed to secure 35 leads for a roofing client in two weeks. This post will explore the targeted strategies and insights that can help agencies, young adults and most importantly home service companies drive similar results. Defining Goals and Optimizing Content: Every …
5. Now open the “copy” version and go to the slide that lost its formatting. 6. Group all the components in that slide by first selecting the parts that lost their formatting (when you changed the resolution) by clicking on Arrange >> Group 7. Copy the “grouped” elements [Ctrl + C] and paste them in the new version. [Ctrl + …
