You’ve heard that LinkedIn is where Facebook was 10 years ago– an early opportunity for us to get massive reach, traffic, and sales.
But do you know how the LinkedIn algorithm is different from all the others and what you must do to take advantage of it?
Of course, having a larger connection base and having high-quality content that makes an impact is key to all networks– YouTube, Facebook, Twitter, LinkedIn, and so forth.
But to get traffic on a particular post means you need super high engagement to drive even further viral reach.
Posts that don’t get a 10% engagement rate will fizzle out in the newsfeed– whether LinkedIn, Facebook, or any social network.
Check out this one that got 40,000 views and 500 likes.
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.