Below you'll find a list of all posts that have been categorized as “Framework”
We talk a lot about skills. But we really need to talk more about goals—because goals shape behavior, and behavior shapes culture. And culture is what brings the right people together. In a world flooded with content about cars, cash, and clout, the focus here at BlitzMetrics is different. We want to build with people who are grounded, growth-minded, and driven by purpose—not …
Building a strong, trusted network goes far beyond just being in the right room, it’s about creating meaningful connections and adding value to others. When I sat down with Dennis Yu on a Sunday afternoon, he shared powerful insights about personal branding and the importance of authentic relationships in business growth. In this article, we’ll share the insights that can …
Establishing authority in any industry isn’t about luck—it’s about strategy, consistency, and execution. The 3C Authority Framework—Content, Collaboration, and Circulation—provides a proven roadmap for building influence, growing your audience, and positioning yourself as a leader. By creating purpose-driven content, leveraging strategic partnerships, and maximizing distribution across multiple channels, you can establish credibility and expand your reach. In this article, I’ll break down how I’ve used this framework to build brands, grow social media presence, and create lasting impact.
To determine if a website is built on WordPress, here’s a quick guide on how to check: Once you confirm that the website is on WordPress, let’s go over your options for migration. Step 1: Unlock the Domain The first step in transferring your domain is to unlock it. You’ll need to log into your domain registrar’s control panel. Look …
The 6 Phases of The Social Amplification Engine The goal of the Social Amplification Engine (SAE) course is to enhance visibility, raise awareness, increase engagement, and generate leads and conversions using a proven process. It emphasizes the importance of moving beyond a single channel and utilizing cross-channel marketing. Within the Social Amplification Engine, The Content Factory encompasses Goals, Content, Targeting, …
Agencies face a catch-22 situation where it’s hard to be able to generate more business if you don’t have a growing robust agency. It’s a struggle to drive leads and sell digital marketing to local service businesses. The common misconception is that agencies need to start marketing, have a website or offer services for free to attract clients. However, this …
Are you trying to grow your personal brand, but do not know how? Maybe a lot of you may be new in a certain vertical or industry. What can you do? How can you supercharge your personal brand? There are a lot of myths, though Myth is a myth, there are a lot of myths out there as to what …
You should be able to talk about this forward and backward to explain to businesses why they have to start with digital plumbing. Because otherwise, they’re blind, and anything they do will be no good unless they have plumbing in place first. Their goals, content and targeting are the individual building blocks of their strategy. What is a strategy? A …
Today, I want to discuss some challenges and why I think this will replace courses. I consider YouTube the graveyard of free courses because there are so many courses on how to do something. There’s even a course on how to build courses. So what does that mean for people that are selling courses? It means you need to reframe a …
Most people produce content randomly with no connection to other content. But to be a true marketer and grow sales, everything you do must be a concept that ties into your overall framework. If you organize all your content by topic and connect those topics to the appropriate people of authority, you now have the ultimate targeting engine. Within the …
In the Ultimate Guide to Facebook Advertising, Perry Marshall and Keith Krance demonstrate the typical funnel, wide at the top and narrow at the bottom: The three layers (audience > engagement > conversion) allow you to cast a wide net, so then you can conceivably lead people down a path of engagement and remarketing. And it would appear that Facebook agrees …
