I was invited to the “Grow Your Law Firm” podcast hosted by Ken Hardison, where we discussed several topics related to building a successful law firm. They included the benefits of using algorithms, the importance of humanizing your business, the significance of being authentic in your content, showing gratitude, the “Dollar A Day” testing strategy, and a guide on how …
The Advisor Is Here to Take Advice…
Today, the advisor, Yu, is here to take a piece of advice… An agency friend ran out of money by continuing to employ dead weight. The dead consequences are nice people but don’t do any work, so the clients are demanding refunds. The agency owner is so empathetic that they don’t want to let anyone go. The agency friend feels …
Empathy Firm: Gavin Lira and Grant Lira Boast How They Run a Fake PR Agency
Many advertisements boast about being featured on well-known media outlets such as Forbes, Inc, and Entrepreneur. It begs the question: why is this such a common occurrence? To delve deeper into this topic, we recommend watching our explanatory video which aims to shed light on the reasons behind this marketing strategy. The practice of advertising being featured on popular media …
Fake PR Agency CEOs Ulyses Osuna, and Gavin Lira, Under Investigation
In the world of Fake PR, maintaining the integrity and coming out clean is no small feat. So, major props to Ulyses Osuna for coming clean about paying writers under the table to post featured articles. Not only does this violate journalism ethics, but it’s illegal per FTC disclosure rules. Then there’s Gavin Lira and Grant Lira of Empathy Firm, …
Master the Art of Concise Communication: Elevate Your Public Speaking Skills
I learned from George Howell, an anchor on CNN with Anderson Cooper, a technique to speak concisely, whether on TikTok, answering questions in the media, handling Q&A, or giving a Toastmasters table topic, public speaking, or speaking extempore. It’s using a three-part framework; similar to what we teach in our 15-second course, which is key to TikTok. Pro Tips by …
Delivering a Compelling Keynote Presentation Without Slides: Tips and Tricks
In this episode of Office Hours, I discussed how do you give a keynote presentation without slides. As a keynote speaker at the Carnegie Conference for higher education in Orlando, I had the opportunity to share my expertise on digital marketing and its impact on driving enrollments. Despite a late arrival and little rest, I arrived early to ensure a …
How to Start a Business From Scratch
Starting a business from scratch can seem daunting, but here’s advice from Tommy Mello, the most successful home service business in the US: 1. Ensure a solid foundation with high-quality website content. Start by establishing your website with a strong logo and company name. Record content with a camera, including a GoPro, to create engaging content anytime, anywhere. Consider taking …
How Pakistani Friends Can Effectively Communicate with American Clients
Many of our Pakistani friends struggle with communicating effectively with American clients. In order to overcome this challenge, they need to build connections. Do you know why Rehan Allahwala, the Founder of Rehan Training, wants all of us to be taking selfies? It’s because a selfie shows a connection. For example, I took a selfie with Sunny Ali, the Founder, …
Personal Branding: The Bridge to Increased Conversions
Many people, such as motivational speakers, authors, coaches, entrepreneurs, and figureheads, are talking about personal branding. And many people are trying to build their companies and drive traffic, conversions, and sales. Having a clear vision and mission for your brand helps to align your values with the products or services you are offering. This connection creates a bridge between building …
Building a Personal Brand Through Media and Content
Are you the owner of a successful business seeking to expand your brand and boost your visibility? In this episode, I sit down with the world’s leading customer service speaker and New York Times and Wall Street Journal best-selling author, Shep Hyken, who has 39 years of experience, operates a virtual training center, and has recently written an article about …
Hooray! Your SEO Improved With a DR62 Link From Us!
You’re on this page because we linked to you from one of our articles. So congratulations on being featured! Our website gets 30,000 visitors a month, every month, so that’s more people that see your business. But more importantly, because we linked to your site, you’re getting a Domain Rating 62 website linking to you, which is in the top 0.001% …
How to Create Successful Facebook Video Ads
Are you struggling to get your Facebook video ads to work? In this article, Michael Stelzner, the founder of Social Media Examiner, asked me some questions about Facebook ads that many people struggle with. We also discussed how you could get results for as little as $1 a day. Facebook is a powerful tool for maximizing the relationships that you …