When ranking on a person’s name or a brand name in digital marketing, it usually involves optimizing online content to ensure that it appears prominently when someone searches for that specific name. This can be important for personal branding, reputation management, or promoting a business. But why would you want to rank on your name or someone else’s name? Here’s …
Strategist Vs. Tactician
A lot of folks will declare themselves experts or strategists. They would say they are SEO experts, PPC experts, social media experts, and so on. But in most cases, they are only tacticians. We have a lot of friends who are expert consultants, and I even get called a guru all the time. Do you know why they’re called gurus? …
The Art and Science of Newsjacking
Newsjacking is how you influence the people (not the audience that you want to buy or engage) but the people who influence those people. With me in this episode is David Meerman Scott, which is a prolific speaker, author, and content creator who actually makes a lot of money by taking board seats and advisory roles with other companies and …
Interactive Video: The Future of Marketing
Do you have any idea why most landing pages appear terrible? Because most of the time, what most people do is have this video where everyone gets exactly the same experience. But people have different questions, they have different needs, and they have different perspectives. So instead of making your client go through everything, try to figure out what’s going …
7 Secrets to Growing and Scaling Your Personal Brand
Did you know what the most important number is in the world? It’s 1440. Why? Because that’s how many minutes you have during the day and if you spend it intentionally, you can fly. So if your goal is to become a speaker and whether you are a newbie, an agency, a business, or whatever it is, make sure that …
Authority Hacking: Secrets for a Successful Startup
I do believe that a lot of people are just in takeoff mode right now. I’ve been hearing it all my life. We are in takeoff mode but in a very different way now because most of us live on the internet with just our phones. It has given us a sense of true democracy and power. Now is the …
Tips from the Expert: Getting your GBP Optimized with Maria Elena Duron
How is your business appearing on Search Results? Is your business appearing on the 1st 100? So a lot of people believe that Google Search is the world wide web and it is not. It’s the biggest library on the world wide web. And people will believe that the Google bot will just find them when they put something online …
Harrison Gevirtz-How He Became a Legend in Affiliate Marketing
I caught up with Harrison Gevirtz at the Ritz-Carlton in Miami Beach. He’s always had a penchant for 5-star hotels– since why not treat yourself for working so hard. I first met Harrison 14 years ago, when he was a 16-year-old famous for putting all his expenses on a Black Card. We spoke at all the major internet marketing conferences– …
What to Do After an Accident in West Virginia: Protect Your Rights & Maximize Compensation
Learn the legal steps to protect your rights, avoid costly mistakes, and maximize your compensation. I share expert insights on handling insurance claims, gathering evidence, and when to seek legal help after an accident in West Virginia.
What Insurance Cover Should You Have
Your insurance car policy must cover the following: Let’s talk briefly about this one by one. Liability coverage Liability coverage is your protection. It protects you if you operate your car and hurt someone else. That’s for your benefit. Medical payments coverage Medical payments coverage is the coverage that pays for medical expenses that anybody incurs as a result of …
Trial Lawyers Are The Best Defense
The best defense or solution to the problem of insurance companies paying nothing or very little to injured people is to find and hire a lawyer who can bring their case against the insurance company and get a favorable result. The insurance company will now realize that the lawyer’s ready, willing, and able to go to trial to pursue the claim on …
Personal Branding Success via the Content Factory
Mortgage and real estate professionals are an aging or older industry as a whole. They are deemed to be the people who are not fond of the term “Personal Brand” and prefer the term “digitizing reputation” instead. I am super glad to be invited by Phil Treadwell to talk about how people from the Mortgage or Real Estate Industry can …