I’m sitting down with Darren Shaw, the founder of Whitespark and one of the most trusted names in Local SEO. We’re talking about what actually works for local businesses who want to rank, get leads, and avoid SEO scams. We’ve known each other for over a decade, following each other on social and in SEO circles. How to Spot Bad …
We’ve spent over $162 Million on Google Ads for our clients since 2002, generating anywhere from a 3x – 20x ROAS. On Facebook and other ads platforms in the last 20 years, we’ve spent well over $1 Billion. Before founding BlitzMetrics, I used to run Analytics at Yahoo!, where my job was to protect the search engines from malicious actors. …
Anyone who’s anyone in business is on LinkedIn. Whether you want more connections, likes, and recognition, or just want more clients and customers – you want to be growing your profile on LinkedIn. As someone who helped lead Yahoo!’s analytics, I found myself in a unique position to talk about LinkedIn’s algorithm as a former search engine engineer. I recently …
Brandt Heating and Air Conditioning, a company in the HVAC industry serving Iowa City, is dedicated to providing the best service and products possible. Recently, we conducted an audit of its website to identify the obstacles preventing its online growth. The findings revealed a classic case of a website with potential that is not fully delivering. Upon initial review, we …
This morning, our company narrowly avoided falling victim to a scam that nearly cost us $19,000. Despite the precautions we have in place, scammers are finding new ways to deceive even the most vigilant businesses. The scam started with an email that appeared to be from me, instructing our accounting team to pay an overdue invoice from Oracle. The email …
Pastor Mike Signorelli of V1 Church struggled to get people into their church. Despite having a combined online following of 2 million, there were huge gaps in how the church connected with its audience, especially in New York City. Mike noticed a major issue—awareness. Many people didn’t realize that V1 Church had physical campuses, let alone that they were based …
Forgeline Motorsports is known for crafting some of the world’s top custom lightweight forged aluminum wheels, and it is trusted by automotive enthusiasts and racing professionals alike. When David Schardt, President of Forgeline Motorsports, reached out to me for an SEO audit, his challenge was clear: How can we ensure that when people search for high-performance racing wheels, Forgeline is …
Welcome – we’re glad you’re here and want to get you a great job in an exciting role in digital marketing with growth opportunities. At BlitzMetrics, we value competence, reliability, and a commitment to delivering exceptional work. If you’re looking for a rewarding career where you can develop top-tier digital marketing skills and earn competitive pay, this is your chance. …
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Running a digital marketing agency is hard. The success of your agency is measured not just by the clients it acquires, but by the clients it retains and the efficiency with which it delivers services. As the industry becomes more competitive, agencies must focus less on outreach and more on delivering consistent value, building trust with clients, and ensuring that …
From throwing mud at the wall to strategic success, Anthony Hilb, owner of Anthony’s Lawn Care and Landscaping, wanted to build a winning team for Facebook marketing. Although he had been managing his Facebook campaigns with Dollar-a-Day strategy, his approach lacked a metrics-focused mindset. Recently, during a meeting, I shared actionable strategies and practical tips for optimizing his campaigns using …
Flow Bros Plumbing is a plumbing company run by Jacob Hopson based in Arlington, TX. Jacob recently reached out to us to help generate more calls for the business. Flow Bros is a fairly new local service business, opening only 5 months ago outside Dallas. Since that time, they’ve been able to generate almost 100 5 star Google reviews. What …
