As our team keeps growing, with more people getting hired every week, some will be promoted as “heads” or “team leads.” Someone on our team (who’s incredibly dedicated, by the way) mentioned that if she’s promoted to a team lead position, other team members will start taking her more seriously. However, it’s important to note that it’s never the “title” …
Why Bright on Time Window Cleaning Struggles to Show Up Online
Petrit (Pete) Haliti owns Bright On Time Window Cleaning. However, searching for his business online reveals an accountant in Phoenix instead. This discrepancy highlights significant issues with his business’s online presence, stemming from inconsistent branding and SEO gaps. This article offers a comprehensive SEO and local visibility audit for Bright On Time Window Cleaning to address these challenges and optimize …
How to Avoid Bad Clients: A Guide for Digital Marketing and SEO Agencies
Imagine you’ve just signed a brand new client for your agency. Your team is excited to get started and make them your next success story. After all, you’ve spent months mastering your SOPs, getting your operations in check, and hiring team members. You’re confident you can deliver for the client and after they pay your invoice, get to work almost …
Maximizing Local SEO for Red Fortress Property Management: A Strategic Guide for Michael McVety
In today’s digital world, Michael McVety, president of Red Fortress Property Management in Fort Myers, understands that an optimized online presence is crucial. Relying solely on referrals from real estate agents is no longer enough. Michael needs to ensure his business is easily discoverable online to reach clients facing urgent property issues, such as evictions or maintenance problems. This guide …
How to Identify and Fix 404 Errors
404 errors occur when users land on non-existent pages — either on your site (due to broken or removed pages) or external sites you link to. These errors harm user experience and SEO, making their resolution a critical part of website maintenance. For instance, 876 visitors hit a 404 page on our site last month alone. That’s 876 missed opportunities …
Why Google Search Console Outshines Every Other SEO Tool
Every month, Google Search Console sends you a report showing how your site is performing. It’s the best SEO tool out there — better than any third-party tools because it uses Google’s own data. You’ll get a report for every site you manage. The report highlights your top-performing content and even flags issues like 404 errors, which you need to …
Empowering Pakistani Freelancers Through Effective Communication
At Future Fest in Lahore, Gavin Lira and I talked with Azad Chaiwala about how freelancers in Pakistan can thrive by improving their communication, mindset, and skills. Rehan Allahwala arranged this conversation during a car ride at the conference. This sparked an insightful discussion on how strong communication skills can help Pakistani freelancers succeed in the global marketplace. Freelancing is …
How to Find the Ingredients to Write About for Client Articles and LSPs as a Content VA
One of your responsibilities as a Content VA at BlitzMetrics is to write and publish weekly articles for our clients following our article submission guidelines. Before you start publishing weekly articles, ensure the local business client’s website is already ranking organically for at least 200 keywords. If it isn’t, focus exclusively on creating Local Service Pages (LSPs) according to the …
How Felicia Gopaul Strengthens Her Financial Domination with a Content Library & Dollar-a-Day Ads
In a recent Office Hours session, we discussed how Felicia Gopaul can utilize the Content Factory process to boost her authority as a Financial Literacy and Empowerment Coach. The Content Factory runs through four stages: collecting, processing, posting, and boosting. In the first stage, we gather raw content. In the second stage, we process it so it’s ready to post …
Executing a Link-Building Strategy for Power Washers
In the world of SEO and content marketing, link-building remains one of the most misunderstood yet critical components of a successful strategy. Many businesses—especially local services like pressure washers—get drawn into the “buy links and rank fast” trap, but this often causes more harm than good. Fake backlinks and AI content harm SEO. Google’s updates penalize irrelevant links and synthetic …
How Davis Painting is Growing to be the #1 Residential Painting Company in America by 2026
Davis Painting is a residential and commercial painting company based outside Philadelphia, PA. Recently, Colby Davis (the owner of the business) reached out to us to see how we can help improve the quality call volume. This article is an audit of the website’s SEO and digital marketing presence. By writing this, our goal is to create a gameplan for …
How Michigan Bat Experts Can Get More Qualified Calls
Michigan Bat Experts is a wildlife and bat removal company in Oakland County, Michigan. They recently approached us asking advice to get more qualified calls moving into 2025. As an experienced company with years of experience and over 700 Google reviews, they have loads of data and things already performing well which we can help optimize. In this article, we’ll …