The best SEO pros know that the real secret to long-term rankings is not creating endless new content—it’s making existing content even better. This principle aligns with the 80/20 rule—focusing energy on what already works rather than always starting from scratch. Google rewards high-quality, well-maintained content, and doubling down on past winners often yields better results than chasing new, unproven …
How Smart Coat Painting Can Fix Their SEO By Leveraging Their Existing Authority
Smart Coat Painting is a painting and construction company based in Pompano Beach, Florida. They also provide specialty jobs like sand blasting, electrostatic, faux finish and waterproofing. Unfortunately, despite their numerous positive reviews, their SEO is barely existent. In this article we’ll be diagnosing their biggest problems and recommending easy solutions which could be implemented quickly to help. Smart Coat …
How Showcase Remodels and One Day Bathroom Can Renovate Their Website and SEO
Sam DeMaio has a Showcase Remodeling business outside Philadelphia in Washington Township, NJ. Showcase Remodels want to improve their website SEO and focus more towards One Day Bathrooms, a microsite that focuses mainly on bathroom remodeling since many of their customers are older 55+ that want to remodel their shower into a bathtub. Showcase Remodeling is currently getting most of …
The Paperless Agent’s SEO Strategy: How Kyle Strohschein Can Thrive By Building Authority
There’s no need to overcomplicate SEO. My friend Kyle Strohschein is the VP of Marketing at The Paperless Agent, a real estate marketing company. But what keywords is the Paperless Agent ranking on? They have a good deal of traffic coming in and are ranking in the first spot on their own name. But what about supporting keywords? Keywords that …