Google Reviews Disappearing: A Growing Concern for Business Owners If you’re a business owner who relies on Google Reviews to build credibility, attract new customers, and boost local SEO rankings, you may have noticed something alarming—reviews disappearing from your Google Business Profile (formerly Google My Business, or GMB). This issue has affected many businesses, including Infinity Exteriors, and it’s raising …
Thanks For Signing Up For An MAA Optimization Session!
Congrats on signing up for an optimization session with me or one of our people. They say that the best way to eat an elephant is one bite at a time, and so that’s exactly what we want to do here. We like to take things that are doing well and amplify them. So, I want you to look at …
How KJ Rocker’s Lessons in Affiliate Marketing Can Lead You to Long-Term Success
Imagine building a thriving business from the ground up, without needing your own product, without flashy ad campaigns, and without taking on endless risk. KJ Rockers’s experience running one of the world’s biggest affiliate marketing events offers valuable lessons for anyone looking to thrive in this competitive industry. In this episode of the Coach Yu Show, I interviewed with KJ …
From Startup to Seven Figures: Marko Sipila’s Journey in Scaling a Profitable Concrete Coating Business
Marko Sipilä recently shared his journey and insights into growing and scaling a concrete coating business on the Painter Growth podcast. In the interview, Marko discussed his transition from launching his own marketing agency in high school to his impactful tenure at Service Legends. After realizing that the agency model wasn’t right for him, he pivoted to the concrete coating …
Don’t Create Content: Build Trust and Grow Your Local Business by Capturing Real Moments
For local service businesses, building a strong online presence starts with one key step: creating raw content. Whether through SEO, digital marketing, or Dollar-a-Day strategy, the first stage is always the same—recording content. This step forms the foundation of everything that follows. Without content, there’s nothing to optimize, promote, or repurpose. By consistently recording videos, capturing photos, or documenting processes, …
Dan Leibrandt: Guiding Local Service Businesses to Success
I first met Dan Leibrandt on Twitter, where he stood out not for a massive following, but for his consistency and the way he connected with others. Since then, we’ve collaborated on training, content, and podcasting across several countries. He’s gone from a college dropout figuring out funnels in his dorm room to running a successful niche agency serving pest …
The 3C Authority Framework: How to Build Influence in Any Industry
Establishing authority in any industry isn’t about luck—it’s about strategy, consistency, and execution. The 3C Authority Framework—Content, Collaboration, and Circulation—provides a proven roadmap for building influence, growing your audience, and positioning yourself as a leader. By creating purpose-driven content, leveraging strategic partnerships, and maximizing distribution across multiple channels, you can establish credibility and expand your reach. In this article, I’ll break down how I’ve used this framework to build brands, grow social media presence, and create lasting impact.
From Sneakers to SaaS: How Elliot Drake Built His Digital Marketing Career
In latest episode of my podcast Your First Social Media Dollar, I interviewed Elliot Drake, a serial entrepreneur and owner of Land Clients Ai. He began his business career buying and reselling sneakers and gradually transformed that hustle into a digital marketing career, launching multiple successful ventures along the way. Elliot explained how his early mentors encouraged him to break …
Kieran O’Brien: Where Strategy Meets Execution in Digital Marketing
Kieran O’Brien, founder of ShopGenie, shares how he’s grown his agencies and software companies on the Vendasta Conquer Local show. The fastest way to grow your influence is to be a guest on other people’s shows. Kieran O’Brien is a young leader in digital marketing, known for his hands-on approach and ability to turn strategy into execution. He started his …
Your First Social Media Dollar: How to Build a Personal Brand that Connects
Your personal brand isn’t about what you say, it’s about what others say. Instead of trying to juggle 20 different identities, focus on one thing you want to be known for and build your reputation around it. On the Your First Social Media Dollar podcast, hosted by Seth Jordan, I shared a few strategies to help people get started in …
How Ibrahim Awad Built a Law Firm Brand with Smart Marketing & Client Care
A week ago I was in Marietta, Georgia, about 30 minutes from downtown Atlanta with Ibrahim Awad, owner of Awad Law Firm, the top rated personal injury attorney in Atlanta. On our Office Hours episode, we talked about the power of gift giving, how to retain clients, and the power of putting others first. I first met Ibrahim Awad back …
Answering Customer Questions: Why Your FAQ Deserves More Than Just a Webpage
When homeowners need roofing, siding, or window replacements, they almost always have questions. At Infinity Exteriors, we understand that transparency and trust are essential in home improvement. That’s why answering Frequently Asked Questions (FAQs) is not just a courtesy—it’s a strategy. From blogs and videos to social media posts and ads, diversifying the way we answer FAQs ensures our customers …








