At BlitzMetrics, we pride ourselves on being more than just a collection of individuals completing tasks in isolation.
We are a team—a unit that thrives on collaboration, structure, and shared goals.
That’s why we avoid using the term “freelancer” when describing our team members, both internally and externally.
The Problem With the “Freelancer” Label
The word “freelancer” often connotes something very different from what we stand for as a team.
It implies a temporary and detached working relationship, typically associated with someone who operates independently and on short-term assignments.
This can signal to clients that the individual may not be fully committed or could disengage at any moment.
Moreover, it raises questions of accountability.
When something goes wrong, clients want to know who will take responsibility.
A freelancer, appearing as an isolated figure, can seem less dependable than someone clearly backed by a cohesive team or company structure.
Beyond that, there’s an issue of trust.
Clients generally have more confidence in agencies and team-based organizations, as they expect access to greater resources, established processes, and continuity of service.
The label of “freelancer” may unintentionally trigger concerns about professionalism, scale, or reliability.
This is why something as seemingly small as including “freelancer” in a Calendly link or email signature can quietly undermine the credibility we work so hard to build.
It sends the message that the person is not formally supported by a structured organization—which couldn’t be further from the truth for our team members.
Why Teams Win Over Individuals
Even the most talented individuals often struggle to work effectively within a team unless they’ve been trained to do so.
While we deeply value the contributions of individuals, real impact comes when people function as part of a larger system.
Teams allow us to delegate responsibilities without things falling through the cracks.
They enable faster training and scaling by relying on established, repeatable processes.
Within a team, members can support each other, compensate for one another’s blind spots, and collectively raise the quality of work.
Just as importantly, clients benefit from a cohesive experience that feels structured and professional, not fragmented.
No matter how gifted someone may be, they can’t do all of this alone.
That’s why we prioritize building strong teams—and why we put so much emphasis on teaching people how to succeed within one.
Presenting Ourselves as a Team
When clients schedule meetings through Calendly, it’s not just a logistical interaction—it’s part of the branding experience. That’s why our links should reflect our identity:
✅ https://calendly.com/danielg-blitz
✅ https://calendly.com/hamza_faisal-yourcontentfactory
Each of these reinforces that the person behind the link is part of a greater organization.
It tells the client: “You’re not just talking to a solo operator—you’re working with a professional, reliable team.”
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.