Brad Strawbridge grew Capital City Roofing from zero to $3 million in year one and is on track for $10 million. His approach combines AI tools with servant leadership and human connection.
How Home Service Business Owners Can Sell for $20 Million Using the Private Equity Playbook — Marketing Mechanic Episode 23
Most home service business owners have no idea what their company is actually worth—or how close they already are to an eight-figure exit. Dennis Yu breaks down the private equity playbook: EBITDA multiples, roll-up strategies, and how to grow from $6 million to $20 million through smart acquisitions.
Why Most Agencies Don’t Work for Home Service Businesses
Most marketing agencies don’t know what actually drives calls for plumbers, roofers, and HVAC pros. Here’s what works—and how to fix what’s broken.


