In a recent Office Hours episode, I highlighted the importance of long-term business relationships. I also argued that combined with the right tools available today, digital marketing agencies can have a profit-sharing model with their clients based on the incremental revenue that is generated by applying the techniques taught in Office Hours. Investing in Long-Term Relationships for Business Success Investing …
Jeffery Cohen’s Search for Meaning: Embracing Adversity and Delivering Value to Others
Introduction In a recent CoachYu show, I had the opportunity to talk to Jeffery Cohen on a very unique and interesting topic. The talk let us to conclude that as human beings, learning, growing, and then sharing what we have learned comes naturally and is unavoidable. It surprisingly aligned with my principle of Learn-Do-Teach, one of the 9 Triangles Framework, …
Landon Bates: The Biggest Mistakes New Agency Owners Make In Starting Your Social Media Agency
Running an agency is hard work. But does it have to be? My friend Landon Bates is an expert in the field of social media marketing. While success stories of social media agencies abound on the internet, what about the failurea? Most importantly – how you can avoid the trapdoors thousands of young adults fall into while growing their social …
How to Use the Midjourney Bot to Increase Leads and Engagement
In a recent Office Hours episode, I covered the new image-generating tool, Midjourney Bot, one of the many tools designed for the same purpose. I like this one because it seems to be in its fourth iter. So it’s more versatile and allows us to upload images. These tools change every day. The number of features that are coming out …
Gain Access to A Pool of Trained Virtual Assistants
Introduction The rise of remote work has made it easier than ever to hire a global workforce for your business needs, including Virtual Assistants (VAs). These skilled professionals are trained and certified to handle a variety of tasks and can be hired at a reasonable rate, making them a popular choice for businesses of all sizes. While some may come …
How to Boost Your Speaking and Consulting Career Through Perceived Authority
I had the honor of being the keynote speaker at the Thrive Winter Workshop 2023, organized by the National Speakers Association (NSA), where I spoke and demonstrated how perceived authority could be built by leveraging the power of short-form videos. Despite being almost 50, I have a best-selling book on social media, specifically TikTok, co-authored with Perry Marshall. Our book …
Brandon Deboer: How This Influencer Scammed Thousands Using Google As Bait
After 9 months the only thing Dennis Yu received from Brandon Deboer was a lot of wasted time and ultimately getting blocked by the person who took his cash and ran.
Dollar a Day in Action: Reach Thousands of People for Just $1 a Day
If you’re struggling to get engagement on your social media ads, you’re not alone. It can be frustrating to see your content fall flat with your audience after you’ve invested considerable time and money into creating it.
But what if we told you that for just a dollar a day, you could reach thousands of people and get a high engagement rate on your ads? It’s true, and we’ve done it ourselves. This is Dollar a Day in Action.
Your Personal Brand Secretly Powers Your Company Brand
Introduction At an internal training session for the staff of Rosetta Stone, a language learning company, on personal branding, I walked them through the step-by-step process of how to build a personal brand and how it is a forerunner to building the corporate brand. You organize your personal brand; assemble, tune, and amplify your assets via the Personal Brand Manager. …
Boost Your Social Media Engagement: The Power of Commenting on Others’ Posts
Just two hours ago, I commented on a tweet about Michael J Fox’s journey with Parkinson’s. He’s one of my childhood heroes, and I felt compelled to share my thoughts. As a result, my comment has already generated 7,000 views, 58 engagements, and 16 profile visits. Those 16 people can now check out more of what I’m posting. If you’re …
Boosting Posts: Why Most People Fail and How to Succeed
Introduction Have you ever wondered why there’s a giant blue BOOST button below every post if you’re not supposed to boost posts? This article discusses why most people fail at boosting posts and how you can avoid these mistakes. Targeting One of the keys to successful boosting is understanding your goals, determining the content required to achieve your goals, and …
My Favorite Ninja Hack at Josh Nelson’s 7 Figure Agency Intensive
The 7 Figure Agency event in Miami, Florida, was a unique experience of top-performing agencies collaborating to share their knowledge and hacks. Dennis Yu and I presented our agency hack which we find to be a key contributing factor to our organization’s success through real-life examples with companies that have currently hired us for our services, not just broad references …