How to Grant Access to Your Meta Business Suite (Facebook and Instagram)

Meta Business Suite (formerly Facebook Business Manager) is where we manage your Facebook Page, Instagram account, ad accounts, and Meta Pixel — all in one place. Granting us partner access lets our team run ads, create content, and analyze performance across both Facebook and Instagram without sharing your personal login. Estimated Time to Complete: 5 to 10 minutes What You’ll …

How to Grant Access to Your Google Business Profile

Your Google Business Profile (GBP) controls how you appear in Google Search and Google Maps — your hours, photos, reviews, and posts. Granting us Manager access lets our team optimize your profile, respond to reviews, and post updates on your behalf without giving up ownership of your listing. Estimated Time to Complete: 3 to 5 minutes What You’ll Need A …

How to Grant Access to Your Google Tag Manager

Google Tag Manager (GTM) is the central hub for all your tracking pixels — Google Analytics, Facebook Pixel, Google Ads conversion tags, and more. It’s the backbone of our digital plumbing setup. Granting us access lets our team install and manage your tracking without touching your website code directly. Estimated Time to Complete: 2 to 3 minutes What You’ll Need …

How to Grant Access to Your Google Analytics (GA4)

Google Analytics shows us how people find and use your website — where your traffic comes from, which pages perform best, and how visitors convert. Granting us access lets our team analyze your data and make recommendations without needing your login credentials. Estimated Time to Complete: 2 to 3 minutes What You’ll Need A Google account with Administrator or Editor …

How to Grant Access to Your Google Search Console

Google Search Console (GSC) lets us see how your website is performing in Google search — which keywords you’re ranking for, which pages get the most clicks, and any technical issues that might be holding you back. Granting us access allows our team to monitor and improve your search visibility without needing your login credentials. Estimated Time to Complete: 2 …

How to Systemize Your Business in 3 Simple Steps

I was at the IAB Trend Digital conference when Andy Jorgensen put me on the spot and asked for my top three tips for systemizing a business. Here is what I told him. Write down your processes If you are doing something over and over again, it needs to be documented. Most business owners keep their processes locked in their …

george leith's site

How We Built GeorgeLeith.com Using AI

George Leith spent more than 30 years building businesses in digital marketing, SaaS, and media. He helped grow Vendasta from a startup into a global platform, hosted the award-winning Conquer Local Podcast for over 265 episodes, and now leads international partnerships at AdCellerant. Despite all of that, he had no personal website connecting his name to his work. We built …

Every Digital Audit Dennis Yu Has Done (Master List)

This is the running index of every digital audit we have published — home-service businesses, auto dealers, chiropractors, restaurants, law firms, personal brands, and more. If you are weighing whether to work with us, scroll your industry: odds are we have already audited a business like yours, in public, with the findings and the fix. The complete live tracker, including …

How an AI Agent Audited and Fixed Internal Linking Across BlitzMetrics.com

An AI agent read the definitive article on internal linking, audited 1,312 published posts on BlitzMetrics.com, identified orphan pages with zero or near-zero internal links, and implemented targeted internal links across 12 articles in two systematic batches. This meta-article documents the full process, following the meta-article prompt template. The Task Summary The assignment was to audit BlitzMetrics.com for internal linking …

How to Do Internal Linking on a Website

Internal linking is the practice of connecting pages on your website to each other using hyperlinks. It is one of the highest-ROI activities in SEO because it costs nothing, requires no external relationships, and directly controls how search engines understand your site’s structure. When done properly, internal linking distributes link equity from your strongest pages to the pages that need …

consumer vs lateral targeting

How to Use Lateral Targeting on YouTube Ads to Reach B2B Roofing Professionals with Dollar-a-Day

Most B2B advertisers on YouTube make the same mistake: they target keywords like “roofing services” or “roof repair near me” and end up showing their ads to homeowners — not the roofing contractors they actually want to reach. If you sell software, supplies, coaching, or services to roofers, you need lateral targeting, not direct consumer targeting. This article walks through …