Below you'll find a list of all posts that have been tagged as “Marketing”
So here’s the thing. You know you need to be online marketing for your small business, but you don’t want to spend a ton of money on it. I can dig that. I’m with you, my friend. If only there is some kind of magic-free tool that almost anyone could use and would help me reach more people. The answer …
These are 6 things we look for in assessing whether a revshare partnership will be successful. Having a RevShare partnership is an excellent arbitrage opportunity for you and them to make a lot of money. You should take 5-10% of incremental sales above the average of the most recent 6-months as a baseline, while your RevShare partner covers ad costs. …
This article is part of the Content Factory system. PRODUCERecord • Capture ➔ PROCESSTranscribe • Edit ➔ POSTPublish • Link ➔ PROMOTEAds • Share If you’re not using social media as part of your company’s marketing efforts, then you’re not marketing as effectively as you could be. And this could be frittering away your marketing budget. In this digital age, …
Here is how to grow your audience for $1 per day by using automated rules to optimize your Facebook ads. The above ad is doing surprisingly well despite some potentially conflicting objectives. When we run the Traffic Objective, the ad will have a “Learning” phase. Thus, you usually use your hottest audiences and scale your spend when you retarget …
The following is a guest post by Scott Zimmerman, CEO of ETCHUS. Many of us put in lots of hours every day to improve ourselves and our businesses. Whether it’s learning new processes, educating yourself on SEO, or even starting a one-minute video. We find ourselves finding people with similar interests. For most of us, we find people both on …
If data is the future, Facebook is sitting on a whole mountain of it. Smart business owners can actually mine for insights all they want, for free. The only cost is your time and brain power. There is a tool called Audience Insights, and not many people know HOW to use it. My goal for this article is to share …
This article is part of the Content Factory system. PRODUCERecord • Capture ➔ PROCESSTranscribe • Edit ➔ POSTPublish • Link ➔ PROMOTEAds • Share Do you have a WHY behind what you do? People are more likely to buy from someone who has a story or mission that they identify with. We believe that the best way to share your …
What are the biggest trends in video for 2019? Vertical video— in 15 second and 60 second formats, designed for sound off in Facebook and Instagram stories. Video for DTC (direct-to-consumer) companies that sell via highly produced entertaining and funny stories– like the Harmon Brothers and Chamber Media produce. Video replacing email for real estate agents, mortgage brokers, and other …
Here’s an article that was in the works from July of 2009 that never saw publication. While people are no longer building ad networks (that game died 5 years ago), understanding how networks behave is critical if you want to make money via optimization (arbitrage between the supply and demand– the publisher and the advertiser). Tactics like scrubbing don’t work …
by Joe Merkel This article is part of the Content Factory system. PRODUCERecord • Capture ➔ PROCESSTranscribe • Edit ➔ POSTPublish • Link ➔ PROMOTEAds • Share First off, let me start by saying this is just my own opinion. Despite that, however, I think most people will agree with me here. On the other hand, if you practice any of …
Confused about how to gain truly loyal customers through online marketing? You don’t want to feel like you’re underwater and alone. Many of us have already been there and we want proven results. So to help you stay afloat and increase your online presence and competitiveness. Here are 10 Tips To Online Marketing for you to implement today. 1. Personal …
Special thanks to Heather Dopson and Sarah Sal for their insights! A mutual friend accumulated a list of 50,000 email subscribers. But when he mailed them, he generated only $80 in revenue. Was his offer not good enough, had his list gone stale, or is email now dead?. Consider the following advice Heather Dopson from Infusionsoft offered: When was the …
