Are you trying to grow your personal brand, but do not know how? Maybe a lot of you may be new in a certain vertical or industry. What can you do? How can you supercharge your personal brand? There are a lot of myths, though Myth is a myth, there are a lot of myths out there as to what …
There are a lot of people that want to build communities. There are a lot of people that want to write a book. There are a lot of people that want to do lots of different things. But the question is how do you get started? There is no better person than my friend, Dr. Glenn Vo whom I have …
A lot of people say that starting an agency is difficult because it’s too late, it’s too competitive and the churn rate is super high in social. But now is actually the best time to start a marketing agency because of what happened with COVID and all these people that are now starting to get online because of how quarterly …
Content Factory is a remote company which means there is no physical space where team members meet to collaborate and coordinate. We don’t have that. We all meet in a virtual office called cyberspace. Since all team members are fully remote, good communication is paramount. What does good communication look like? There is good communication when team members are responsive. …
Ranking in digital marketing typically refers to the position at which a website or webpage appears in the search engine results pages (SERPs) for specific keywords or search queries. When someone searches for a particular term, search engines like Google display a list of relevant websites, videos, and other content ranked in order of perceived relevance and authority. When ranking …
A lot of folks will declare themselves experts or strategists. They would say they are SEO experts, PPC experts, social media experts, and so on. But in most cases, they are only tacticians. We have a lot of friends who are expert consultants, and I even get called a guru all the time. Do you know why they’re called gurus? …
Newsjacking is how you influence the people (not the audience that you want to buy or engage) but the people who influence those people. With me in this episode is David Meerman Scott, which is a prolific speaker, author, and content creator who actually makes a lot of money by taking board seats and advisory roles with other companies and …
Do you have any idea why most landing pages appear terrible? Because most of the time, what most people do is have this video where everyone gets exactly the same experience. But people have different questions, they have different needs, and they have different perspectives. So instead of making your client go through everything, try to figure out what’s going …
Did you know what the most important number is in the world? It’s 1440. Why? Because that’s how many minutes you have during the day and if you spend it intentionally, you can fly. So if your goal is to become a speaker and whether you are a newbie, an agency, a business, or whatever it is, make sure that …
I do believe that a lot of people are just in takeoff mode right now. I’ve been hearing it all my life. We are in takeoff mode but in a very different way now because most of us live on the internet with just our phones. It has given us a sense of true democracy and power. Now is the …
How is your business appearing on Search Results? Is your business appearing on the 1st 100? So a lot of people believe that Google Search is the world wide web and it is not. It’s the biggest library on the world wide web. And people will believe that the Google bot will just find them when they put something online …
I caught up with Harrison Gevirtz at the Ritz-Carlton in Miami Beach. He’s always had a penchant for 5-star hotels– since why not treat yourself for working so hard. I first met Harrison 14 years ago, when he was a 16-year-old famous for putting all his expenses on a Black Card. We spoke at all the major internet marketing conferences– …
