Opinly’s Automated SEO Promises Are as Ridiculous as Weight Loss Scams

We’ve already documented the deceptive tactics of others like Lane Houk and Jumper Media. If you want to see how these claims fall apart, check out our articles on them. We also have videos and articles explaining why Answer Engine Optimization is a joke and isn’t really possible. For a legitimate approach to getting visible, learn about our Content Factory process.

On Facebook, I saw an ad from Openly promising automated SEO. They claim that by subscribing to their tool, you can monitor competitors, track rankings, and grow traffic effortlessly. The pitch preys on local business owners who want a quick fix, ignoring the reality that SEO is an outcome of reputation and activity. Good search rankings are earned by generating signals: reviews from happy customers, expertise shared through content, and engagement on your site. Believing that a subscription to a tool will magically move your business up the search results is like paying for a weight‑loss service that promises you can shed pounds automatically without changing your habits. It’s a scam that appeals to the desire for easy results.

Look– “zero manual work required” is their claim.
And your traffic skyrockets!

Our Content Factory process teaches that building authority means making your reputation visible across multiple channels: social posts, blogs, videos, and community engagement. This cannot be automated away by a script.

The irony is that Openly doesn’t rank for its own name. Their primary method of promotion is paid social ads, not organic search. If their SEO is so strong, why do they need to advertise to get your attention? Many of these AI‑powered SEO tools rank mainly for negative posts about them. This reveals what they really excel at: marketing to unsuspecting business owners rather than delivering lasting results.

It’s Not Just Opinly: The “AI SEO” Crowd Is Worse

I saw another ad targeting HVAC contractors:

“Protect your HVAC business.”
“Don’t miss out on AI.”
“Make sure AI recommends you.”

The ad was filled with generic AI language and emoji-heavy copy clearly written by AI. The supposed author’s name didn’t even appear credible.

So I clicked through.

The entire pitch was about helping contractors “rank in AI” and “get recommended by AI systems.” They even offered a downloadable guide about showing up in AI search.

But here’s what happened when I checked their actual SEO performance:

• They rank on nothing.
• No meaningful keywords.
• No authority.
• No organic traffic.
• No backlinks of substance.
• No visibility in Google.
• No visibility in AI systems like Gemini or ChatGPT.

The only traffic they have? Paid ads.

This is the equivalent of an obese person selling weight-loss coaching.

We’ve seen this same pattern play out elsewhere. In another case, Donnivin of Southern Comfort lost $20,000 to a different self-proclaimed SEO company. In my quick SEO audit, I transparently broke down what was actually happening behind the scenes and why Donnivin wasn’t seeing results, because no real authority, reputation, or demand was being built. The situation underscores how easily business owners are misled by confident promises and dashboards, regardless of which “automated SEO” vendor is making the pitch.

Here are the keywords that Opinly ranks on itself, which aren’t relevant. And the SEO tools easily spot and mark their content as AI-generated:

Instead of falling for these schemes, focus on creating real value and letting your customers’ voices build your reputation. Share your expertise generously, encourage testimonials, and engage authentically. That’s what moves the needle for search and for AI recommendations.

This article connects to BlitzMetrics processes including SEO audit, one-minute video, Content Factory, Thank You Machine, SEO Tree. Each of these concepts has a definitive article that explains the full framework.