Obsessed with conversion optimization? Salivate at Facebook’s new pixel and pixel tool!

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Looking to track button clicks, fire a 1×1 image pixel on events, or have multiple conversion pixels on a page?

Today you can do this with Facebook’s updated conversion pixel.

You don’t have to update your existing pixels. They will continue to work.

In short:

  • Many under the hood performance tweaks
  • Supports using multiple pixels and Conversion events per page
  • Easier to track in page events such as button clicks
  • Enables payloads greater than 1K through POST

If you’re tracking basic shopping cart and lead form conversions, you won’t need to worry about this.

The Facebook Pixel Helper is a Chrome extension that helps you validate your Facebook Conversion Pixel and Custom Audience Pixels.
Troubleshooting Conversion Pixel and Custom Audience Pixels is hard. Knowing if a pixel is installed on particular page, what data it is collecting, and if it is installed correctly can be particularly frustrating if you aren’t an expert in HTTP and Javascript.  The Facebook Pixel Helper means you spend less time worrying about if your Facebook pixels are working and more time optimizing your ads and re-marketing to your website visitors.
Using the tool you can:
  • Verify that your pixels are working properly
  • Troubleshoot common errors
  • Learn how to improve performance
To install the Pixel Helper visit this link in Google Chrome:https://chrome.google.com/webstore/detail/fb-pixel-helper/fdgfkebogiimcoedlicjlajpkdmockpc
You can thank me later or let me know in the comments below.

In other news:
Need help on structuring your ad campaigns and bids? Here’s how.

Dennis Yu

About the Author

Dennis Yu
Dennis Yu is on a mission to create a million jobs.

He is the host of the CoachYu show, a digital marketing certification program that partners together with industry professionals just like doctors, engineers, and teachers where people can get trained and have a job at the same time.

He has been building brands and teaching marketing for over 13 years.

Specializes in helping young adults to grow into the leaders of tomorrow, by confidently developing their marketing skills through training programs and seminars with enterprise clients like The Golden State Warriors, Nike, and Rosetta Stone.

He developed the Technology Partner for Digital Marketing Agencies and Personal Brands. A RevShare Partnership Program that enables growing companies to stay competitive.

None of this would be possible without the generous support of partners such as DigitalMarketer, Social Media Examiner, Fiverr, GoDaddy, Keap, OmniConvert, Onlinejobs.ph, Tom Ferry, Barry Habib, and others who believe in training up millions of digital marketing professionals.

Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CNN, CBS Evening News and co-authored “Facebook Nation” – a textbook taught in over 700 colleges and universities.

Dennis is an internationally acclaimed speaker in Facebook Marketing who has spoken countless times in 17 countries, spanning five continents including keynote events at L2E, PubCon, Digital Agency Expo, Marketo Summit, and B2C Growth & Innovation Virtual Summit.

Besides being a data and ad connoisseur, Dennis enjoys eating spicy buffalo wings or might just spot him playing Ultimate Frisbee under the sun.

You can contact him at dennis@blitzmetrics.com or on one of his social accounts below.