How to Get Diabetes in 90 seconds at PubCon New Orleans

How can you do New Orleans properly without a trip to Cafe Du Monde to have beignets?

This golden fried doughnut, drowned in powdered sugar has been a staple since 1862, open 24 hours a day for diabetic worshipers.


But sweet tooth Alex decides to take it to the next level, by creating a funnel to dump the extra powdered sugar into his already sugary chocolate milk.

Dumping the excess sugar from Alex and Matt’s beignets.


And then the extra from Dennis’ plate.


The pile of sugar, looking down into the milk bottle.


Shaken, not stirred, for maximum absorption of sucrose and high fructose corn syrup!


The line at Cafe Du Mond was out the back and around the corner.

They have only 64,482 fans and 2,250 PTAT (weekly active users), but a whopping 315,338 check-ins.


Does sugar have addictive properties?




Will this post and accompanying check-in, already seen by hundreds, drive other PubCon attendees to get a sugar high this week? Can we measure Cafe Du Monde’s increase in sales from friends who have yet to visit New Orleans, but were influenced by this?

Consider social ROI is really just an amplification of what’s going on in the real world. It never starts in social. It always ends in the real world.

Dennis Yu

About the Author

Dennis Yu
Dennis Yu is on a mission to create a million jobs.

He is the host of the CoachYu show, a digital marketing certification program that partners together with industry professionals just like doctors, engineers, and teachers where people can get trained and have a job at the same time.

He has been building brands and teaching marketing for over 13 years.

Specializes in helping young adults to grow into the leaders of tomorrow, by confidently developing their marketing skills through training programs and seminars with enterprise clients like The Golden State Warriors, Nike, and Rosetta Stone.

He developed the Technology Partner for Digital Marketing Agencies and Personal Brands. A RevShare Partnership Program that enables growing companies to stay competitive.

None of this would be possible without the generous support of partners such as DigitalMarketer, Social Media Examiner, Fiverr, GoDaddy, Keap, OmniConvert,, Tom Ferry, Barry Habib, and others who believe in training up millions of digital marketing professionals.

Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CNN, CBS Evening News and co-authored “Facebook Nation” – a textbook taught in over 700 colleges and universities.

Dennis is an internationally acclaimed speaker in Facebook Marketing who has spoken countless times in 17 countries, spanning five continents including keynote events at L2E, PubCon, Digital Agency Expo, Marketo Summit, and B2C Growth & Innovation Virtual Summit.

Besides being a data and ad connoisseur, Dennis enjoys eating spicy buffalo wings or might just spot him playing Ultimate Frisbee under the sun.

You can contact him at or on one of his social accounts below.