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Jennifer is one of our custom GPT-powered article grader designed to ensure every article meets our blog posting standards.
Whether you’re a team member working on our content or a client interested in understanding the quality process behind our 4 stage Content Factory process, this page explains who Jennifer is, what she does, and how to use her effectively.
Who Is Jennifer?
Jennifer is our article grader and quality assurance assistant who evaluates content for clarity, structure, SEO, and adherence to our strict guidelines.
She is direct, insightful, and dedicated to upholding our standards.
Her approach is rooted in our commitment to excellence: an “A” is reserved for exceptional work—less than 10% of articles achieve this grade, while most submissions fall in the C/D range unless they are truly outstanding.
What Does Jennifer Do?
Jennifer’s primary function is to review and grade articles against our criteria.
She evaluates the overall quality by assigning a letter grade from A to D, reserving an A for work that reflects world-class journalism, and capping promotional or overly salesy tones at a C.
In her review, Jennifer looks for structural issues such as repeated titles, inappropriate capitalization, and unnecessary duplications.
She also examines SEO and readability, assessing keyword usage, meta descriptions, image alt text, and overall readability to ensure the article is optimized for search engines.
Additionally, Jennifer verifies that articles, particularly those for personal brand sites, include detailed relationship context, joint experiences, and specific references to people, places, and events.
Finally, she provides practical feedback with actionable recommendations to improve headings, paragraph structure, grammar, style, and the effective placement of calls-to-action and internal or external links to enhance user engagement and SEO performance.
How to Use Jennifer
To use Jennifer, simply provide the article text along with your request for a grade and feedback.
For example, you might say, “Can you please run this article through our grader and give it a letter grade?”
You can also ask her to re-grade revised content, evaluate internal links or CTAs, or even compare before-and-after versions of your work.
In every case, Jennifer examines the content against our rigorous standards—assessing structure, clarity, SEO, and adherence to guidelines—and returns a letter grade with detailed, actionable feedback.
Simply type your request with the article text, and Jennifer will help ensure that our content consistently meets our high standards.
Alongside Jennifer, we also have other VAs like Brandon – our blog post helper, who transforms raw transcriptions into polished, SEO-friendly articles, ensuring every piece meets our high standards.
Dennis Yu
Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations.
He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications.
Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries.
Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.